Commercial Business Development Manager Molecular Diagnostics (m/w/d)

Überblick

About Bruker Corporation – Leader Of The Post-Genomic Era
Bruker is enabling scientists and engineers to make breakthrough post-genomic discoveries and develop new applications that improve the quality of human life. Bruker’s high performance scientific instruments and high value analytical and diagnostic solutions enable scientists to explore life and materials at molecular, cellular, and microscopic levels. In close cooperation with our customers, Bruker is enabling innovation, improved productivity, and customer success in post-genomic life science molecular and cell biology research, in applied and biopharma applications, in microscopy and nanoanalysis, as well as in industrial and cleantech research, and next-gen semiconductor metrology in support of AI. Bruker offers differentiated, high-value life science and diagnostics systems and solutions in preclinical imaging, clinical phenomics research, proteomics and multiomics, spatial and single-cell biology, functional structural and condensate biology, as well as in clinical microbiology and molecular diagnostics.

Hain Lifescience GmbH is a manufacturer and distributor of in-vitro diagnostics. Our customers include medical laboratories worldwide. Our core competencies are molecular genetic test systems and devices for detecting dangerous pathogens or hereditary diseases. Since October 2018, Hain Lifescience has been part of the globally successful technology group Bruker, headquartered in the USA.

To further develop our product and market portfolio in a targeted manner, we are looking for a committed individual who can effectively combine product management with business development.

Aufgaben/Verantwortlichkeiten

In this role, you will play a key part at the interface between the market, product and sales. You will work very closely with the Sales Manager and the German sales team, whilst maintaining regular contact with our colleagues in Italy (Product Management, Marketing, Development). The role offers considerable scope for personal initiative, short decision-making processes and the opportunity to put your own ideas into practice.

Product Management & Market Strategy

• Responsibility for defined product lines in the Molecular Diagnostics division in Germany
• Analysis of market trends, customer requirements and the competitive landscape
• Development of product and business strategies across the entire product lifecycle
• Development of value propositions, product positioning and use cases
• Gathering information on competitors and positioning
• Up-to-date knowledge transfer regarding remuneration
• Management and active preparation of conference participation, including budgeting
• Compilation of market needs and product requirements
• Communication of market trends and events
• Close collaboration with the Applications Team regarding studies and evaluations
• Adaptation and optimisation of contracts
• Pricing
• Optimisation of SFDC. Collaboration with the SFDC team
• Product launch activities

Business Development & Sales Support

• Close operational collaboration with the Sales Manager and the sales team
• Active support for the field sales team with customer appointments, projects and tenders
• Identification and development of new market and business opportunities
• Support with pricing, portfolio and quotation strategies

International collaboration

• Close coordination with product management, marketing and R&D in Italy and Germany
• Translation of market requirements into clear product and development initiatives
• Collaboration on international launches; contributing to international launch and portfolio projects

Communication & Knowledge Transfer

• Creating and maintaining product documentation, presentations and training materials
• Delivering product training (internal and external)
• Representing ELITech products at trade fairs, conferences and customer events

Qualifikationen

• A degree in natural sciences, life sciences, medical technology, biotechnology or a related field
• Several years’ experience in product management, business development or technical sales within the IVD / Molecular Diagnostics sector
• A good understanding of laboratory processes, clinical applications and regulatory frameworks (e.g. IVDR)
• Strong market and customer focus, as well as strategic thinking
• Excellent communication and presentation skills
• Independent, structured and entrepreneurial approach to work
• Willingness to travel in collaboration with the sales team (field work, customer visits, internal meetings)
• Valid driving license
• Excellent command of German and English; Italian would be an advantage