European Sales Manager

About Justrite Safety Group: At Justrite Safety Group, we’re a dynamic organization dedicated to protecting people, property, and the planet. Our portfolio of companies collaborates to deliver advanced industrial safety solutions that set the standard for excellence. As our business grows, we look for top talent to join our team as we lead the charge in revolutionizing industrial safety, ensuring that every worker returns home safe, every workplace remains secure, and our environment thrives for generations to come. Safety isn’t just a priority—it's our passion.

The Contribution You Will Bring To This Role Reporting directly to the VP of Hughes Global, the European Sales Manager plays a key role in expanding business development activities and new business sales, focusing on driving new business development in the workplace safety market encompassing B2B, distributor- and end-user management concentrating on the European territory. This role will create sustained growth by achieving and surpassing aggressive sales targets, expanding business reach and proactively developing new sales opportunities across the region. You will participate in short and medium-term business strategies, capable of defining future budgets, sales bridges and business plans.

About The Team As a member of our Sales team, you’ll work with leading distributors and top brands in the industry, driving sales efforts that make a real impact. Our sales team is dedicated to building and maintaining strong relationships, ensuring that we deliver the best possible outcomes for our partners and customers. With a strong focus on customer satisfaction, as evidenced by our Net Promoter Score (NPS), you’ll be part of a team recognized for its commitment to excellence and a customer-centric approach. This role offers the chance to collaborate with some of the best professionals in the field, contributing to the growth and success of a company at the forefront of safety solutions.

This role is a gateway to opportunities for advancement, with the potential to grow within the organization in 3–5 years as you contribute to our organizational goals. We believe that fostering and developing talent provides long-term career opportunities and enhances employee satisfaction and engagement, strengthening organizational resilience and driving sustained business success.

The European Sales Manager will work remotely from Germany or Scandinavia.

What You Will Do At Justrite

• Drive profitable growth that exceeds sales targets across Europe.
• Identify and partner with specialized or regional channel partners to reach new areas in the market.
• Create, plan, and implement a strategy aligned with a global sales strategy to ensure short-, medium- and long-term success.
• Main KPIs: New Business Sales, Order intake, Gross Margin
• Identify new distributors and end-users who will drive sales growth across Europe
• Educate distributor partners on how to sell Hughes’ workplace safety products
• Conduct joint visits to end-users with product sales specialists to educate them and improve end-user engagement
• Partner with Inside Sales to gain entry to new accounts and service long-tail customers
• Drive new product introductions into your region by leveraging end-user specifications and focused channel partners
• Identify key end-users in targeted verticals and support Marketing to conduct Voice of Customer for future product development
• Develop a growth strategy including strategic analysis, market trend research, targeting new relationships and preparing quarterly and annual sales forecasts and targets
• Provide a clear understanding and roadmap of business development initiatives across all industrial markets and comment on activities/pipeline with ongoing recommendations
• Own European accounts, budgetary planning and implementation for capital expenditures
• Manage and leverage relationships with current clients while developing new business opportunities
• Develop understanding of target markets and industries to attract new clients; research prospective accounts, pursue leads, and secure meetings and contracts
• Attend industry functions, association events and conferences to gather feedback on industry developments in workplace safety products and market trends; travel as required
• Identify the best reach to market via Justrite sales teams and increased distributors or agents

This role is a gateway to opportunities for advancement, with the potential to grow within the organization in 3–5 years as you contribute to our organizational goals. We believe that fostering and developing talent provides long-term career opportunities and enhances employee satisfaction and engagement, strengthening organizational resilience and driving sustained business success.

Your Skills And Expertise

Basic Qualifications

• Bachelor’s or Master’s degree in a related field or study
• Business degree preferred
• 10+ years of proven success in sales with over half in territory sales management and experience in a multi-channel sales environment; experience in a private equity-owned company is a plus
• Ability and willingness to travel 50% or greater
• Fluency in English

Preferred Qualifications

• Customer focus, accountability, strategic mindset, motivation, effective communication, strong commercial and financial acumen, networking and communication skills
• Strong proficiency in Microsoft Office: Excel, PowerPoint, PowerBI, Salesforce; experience with sales processes, building and managing sales teams, and a metrics-based sales organization; ability to travel 50% or greater

Compensation

The compensation will be commensurate with experience. This role is eligible for an annual incentive plan tied to Justrite Safety Group and business unit targets. Justrite conducts annual evaluations to support professional and financial growth based on results and objectives.

Benefits

Our benefits package is designed to be competitive and support your career and well-being. You’ll receive a competitive salary and benefits package, with flexible hours and remote work options where applicable, depending on role and business needs.

Why Choose Justrite Safety Group?

As a leading name in the safety industry, Justrite offers the opportunity to collaborate with top professionals and contribute to cutting-edge solutions. The company prioritizes excellence and innovation, with a focus on career advancement and employee growth in a meaningful and rewarding environment.

Join us and be part of a team dedicated to product excellence and making a positive impact in our company and community.