Marketing and Communications, Hamburg (Commercialization Specialist)

Marketing and Communications, Hamburg (Commercialization Specialist)

Company: Getinge Business Support Services AB

Location: Norderstedt, DE

Remote Work: 1‑2 days at home (site based)

Responsibilities

• Contributing to the development and evolution of global commercialization and go-to-market strategies aligned with business objectives
• Translating market insights, customer needs, and competitive trends into clear positioning, messaging, and commercial priorities, including developing and shaping key commercialization and communication materials to support market adoption
• Supporting global go-to-market planning and market introduction in close collaboration with Product Management, Global Sales, and Regional Marketing Communications teams, ensuring stakeholders have the positioning, messaging, and sales tools needed to enable effective market activation
• Acting as a trusted partner and contributing to strategic discussion, while serving as a communication lead, ensuring clarity, consistency, and alignment across stakeholders
• Monitoring performance and market impact, and leveraging AI-supported tools and ways of working to continuously improve commercialization effectiveness, content development and analysis
• Being an active team player, contributing to collaboration, process improvement, and the development of high-quality communication materials across internal and external channels

Qualifications

• A relevant degree in marketing communications, or a similar field, along with several years of experience in commercialization or B2B marketing
• Experience working cross-functionally and across geographies, ideally within a global organization end-to-end, with solid experience in stakeholder management and the ability to collaborate effectively and build trusted relationships
• A strong understanding of go-to-market approaches, digital or inbound marketing, and data-driven follow-up with the ability to support the development of global directions and enable regional teams in local market activation
• Excellent professional English communication skills
• Preferably, experience in or strong interest in the healthcare or MedTech sector
• Strong skills in Adobe Creative Suite and Microsoft Office, and experience using relevant marketing and communication tools to develop commercialization materials such as global sales and campaign packages
• A curious mindset and familiarity with using AI tools to improve ways of working and commercial outcomes, focusing on practical value and impact

Benefits

Getinge offers a job in a safe and informal work environment, where we appreciate close team collaboration. We keep an open dialogue between leaders and employees, as well as between teams. We are focused on developing people, and together we will create a plan for learning and competence development when you start your career with us.

We offer a competitive compensation and benefit package, including wellness allowances, generous family benefits and joint company activities. Everything to ensure we support your well-being and goals.

About Us

With a firm belief that every person and community should have access to the best possible care, Getinge provides hospitals and life science institutions with products and solutions aiming to improve clinical results and optimize workflows. The offering includes products and solutions for intensive care, cardiovascular procedures, operating rooms, sterile reprocessing and life science. Getinge employs over 12,000 people worldwide and the products are sold in more than 135 countries.