Marketing Specialist Frankfurt

The Company

We are Zeekr, built on a decade of European experience. We are a premium electric vehicle and technology solutions brand from Geely Holding Group, one of world’s largest automotive companies. Our goal and vision are to accelerate the shift to fully electrified mobility. We are committed to driving the future of transportation with cutting-edge technology and a customer-centric approach.

The role

Our Zeekr team is looking for a Marketing Specialist who will be in charge of developing and coordinating our marketing activities, including proposing, organizing and attending physical events. The role will be varied and both internally and externally facing. You will build the strength of the ZEEKR brand in Zeekr, handling the national social media pages of Zeekr, elaborate marketing plan with the Marketing Manager and in partnership with your central EU marketing counterparts.

Responsibilities

• Coordinate all Marketing activities in Germany within the European Guidelines for ZEEKR.
• Co-create an annual retail activation plan to drive the required traffic into the Zeekr stores. Animate and maintain a local event and content calendar.
• Participate in the marketing activation plan within the budget to generate test drives and sales leads.
• Create, develop and handle Zeekr Germany Social Media pages.
• Support the local PR, Media Relations, and Press Office activities with the Marketing Manager.
• Follow activation budgets, and cost control purchase request processes.
• Plan, project, and join nationwide events, exhibitions, road shows, pop-ups, and test drive events.
• Manage the customer pipeline via Salesforce (Creating/generating/collecting/allocating sales leads). Develop and execute campaigns to nurture leads and funnel management.
• Create proposals for resources and prioritization of local market campaigns.

To be successful in the role you will demonstrate

• Successful experience in a Marketing and Digital activities role, with a focus on marketing activations, able to cope with a Startup spirit.
• Strong knowledge of the French country's marketing landscape.
• Experience in a similar role involving project management of events.
• Experience from a start-up or scale-up – this is a must.
• Good command of the German and English languages.
• Hands-on mindset and agility are required.

To thrive at Zeekr we believe that you have the courage to lead with trust and care and you don’t mind getting your hands dirty. You are highly innovative and have a great ability to adapt and perform in a constantly changing, fast-paced, highly demanding work environment. Like us, you believe it’s important to have a passion to work in an international and multicultural environment with the desire and ability to embrace the diversity of people, perspectives, and styles.

Apply today, we will perform ongoing selection during the application period. We look forward to hearing from you.

Please note that due to GDPR regulations we can only accept applications sent through the recruitment system, not via email or other channels. We do not accept applications submitted by external recruitment companies.