Sales Content & Messaging Specialist (m/f/d)

Your Responsibilities

• Create compelling, clear, and engaging written content for integrated communications, including website, brochures, whitepapers, presentations, videos, campaigns, and social media
• Translate complex technical information about Alpitronic’s products and EV charging technology into accessible and inspiring stories tailored to different audiences
• Collect insights from product marketing, sales, R&D, and customers, and transform them into clear, structured, and compelling narratives
• Regularly review, optimize, and refine website and digital content to ensure accuracy, consistency, and alignment with Alpitronic’s tone of voice
• Support the marketing team in developing messaging frameworks, value propositions, and product positioning
• Collaborate closely with design, branding, and product teams to ensure textual and visual consistency across all touchpoints
• Coordinate and manage external copywriters and agencies, ensuring quality, consistency, and adherence to brand guidelines
• Conduct competitor, industry, and market research to continuously improve content quality and inform messaging direction

Your Qualifications & Skills

• Bachelor's degree in Marketing or Communication or similar
• Proven experience in copywriting, content creation, or marketing communications, ideally within mobility or energy sectors
• Ability to quickly understand and translate complex technical topics into clear, engaging messages
• Experience in writing for websites, brochures, case studies, product sheets, presentations, whitepapers, video scripts, and newsletters
• Strong expertise in conducting market, competitor, and technology research
• Knowledge of SEO and keyword use, including on-page optimization and search-friendly web content structuring as an advantage
• Excellent command of English; proficiency in German or Italian as a plus

OUR COMMITMENT

• Innovative work environment in a young, dynamic team
• High-tech projects in the future-proof sector of e-mobility
• Opportunities for advancement in a growing company
• A wide range of further training opportunities
• Attractive bonus system and performance-related pay
• Additional company benefits

WHY ALPITRONIC

Together with our customers, we are driving the world towards sustainable mobility – with cutting-edge technology, we inspire with the most innovative and reliable solutions. With our roots in South Tyrol, we are market and innovation leaders and set the future charging infrastructure standards from our locations in Bolzano/Bozen, Bergamo, Bologna, Munich and Charlotte (USA).

WHAT MAKES WORKING FOR US SPECIAL

We are excited to meet individuals who are enthusiastic about making things happen, take personal responsibility and appreciate seeing the direct results of their work in the final product. We are a fast-growing company and offer our top teams a diverse and challenging range of tasks in a respectful corporate culture. Your contributions matter, are appreciated and have a significant impact! Join us and be part of our team!