(Senior) Portfolio Product Marketing Manager

(Senior) Portfolio Product Marketing Manager At Scheer – imc, we’re pioneers of digital transformation, relentlessly pursuing the next breakthrough in technology and innovation. As a remarkable organisation with a progressive, connected culture, we deliver high-quality solutions and champion long-term career growth for our team.

As a (Senior) Portfolio Product Marketing Manager, you own the positioning, messaging, and market narrative of our product portfolio. You translate product strategy into clear customer value and commercially effective messaging that supports launches, campaigns, and sales execution.

Working closely with Product, Sales, Revenue Marketing, and CoE Marketing, you ensure our products are consistently positioned, clearly understood, and successfully brought to market.

Your Tasks

Own product positioning, messaging, and value articulation across the portfolio

Act as the voice of the customer internally

Define product narratives aligned with ICPs, personas, and buyer needs

Design and support go-to-market initiatives and product launches

Define product trial concepts and value design

Develop product playbooks, presentations and assets

Enable Sales with clear messaging, proof points, and differentiation

Act as the internal voice of the customer, market, and competition

Support analyst relations, industry recognition activities and impact storytelling

Your Profile

Strong experience in product positioning and messaging

Excellent communication and storytelling skills

Deep understanding of B2B enterprise buyers and decision processes

Commercial mindset with a focus on sales impact

Proven cross-functional collaboration skills

Great German and English language skills

4+ years of Product Marketing experience in B2B enterprise technology (preferred)

What´s in it for you

We offer a friendly working environment along with colleagues who are dedicated and committed to work alongside and support you

Flexible working hours

Interdisciplinary and international team

Steep learning curve and opportunities for development

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