Working Student (f/m/d) Generative Engine Optimization & AI-Driven Search

Aufgaben:

You support our team by monitoring and analyzing the visibility of our content in AI‑powered search engines and large language models, utilizing tools such as Adobe Analytics and Google Search Console. Building on these insights, you help to optimize existing content and contribute to the creation of new, AI‑friendly content that addresses the evolving requirements of generative engines. Additionally, you assist in researching current GEO trends and best practices, transforming your findings into actionable recommendations and clear visual dashboards. Finally, you support essential workflow and user management tasks, ensuring smooth processes within the team.

Qualifikation:

Education : You are currently enrolled in a relevant bachelor's or master's program, such as Marketing, Communications, Media Studies, or a comparable field.

Experience and Skills : You have initial hands‑on experience with SEO and content optimization, gained through internships, projects, or personal initiatives. You are familiar with analytics tools like Adobe Analytics, Google Search Console, or similar platforms and have created dashboards or presentations to visualize data. You possess basic knowledge of content management systems (CMS) and have explored AI tools related to content and search.

Ways of Working : You work independently, in a structured manner, and are eager to dive into new challenges.

Languages : You have excellent communication skills in German (fluent) and good proficiency in English.

Über Uns:

At Siemens, we believe that feeling valued and included is the foundation for doing great work. That's why we aim to create an inclusive workplace where everyone feels a sense of belonging, and where individual perspectives and experiences are celebrated. Our commitment to fairness and respect extends to every applicant. At Global Business Services (GBS), we shape the Shared Services landscape of the future by supporting companies in all sectors worldwide. When it comes to providing valuable and outstanding solutions tailored to customer's needs, we are the Partner of Choice. Our mission is to seamlessly integrate, digitalize and optimize business processes in areas such as Finance, Human Resources, Supply Chain Management, Engineering and many more. To do so, we need you who drive innovation and forge new and sustainable paths for our clients. We offer the opportunity to work in an international network that fosters flexible mobile working while focusing on customer outcomes. At Siemens, you will find the trust and freedom to excel. Let's grow together, to improve how people live, work, make and move.