Senior Data Analyst (Digital Marketing Data Focus) (all genders)

Limited | ICOE Data

Senior Data Analyst (Digital Marketing Data Focus)

Overview

We are seeking a Senior Data Analyst who will own the transformation layer between raw marketing data and business-ready insights.

This role combines ETL/ELT development, marketing data modeling, and BI dashboard engineering. You will work closely with both internal and external stakeholders to deliver reliable, scalable reporting foundations.

Key Responsibilities

BI Development
- Develop and maintain advanced dashboards in Tableau and Looker Studio.
- Build reusable reporting frameworks for campaign performance and attribution.
- Implement standardized KPI definitions across business units.
- Optimize performance of dashboards connected to BigQuery.
Data Modeling
- Collaborate with various areas of digital marketing to translate architecture into reporting layers.
- Develop SQL-based transformations within GCP (BigQuery).
- Build and maintain data-marts tailored for digital marketing analytics.
- Ensure consistency between GA4, Adobe Analytics, and reporting outputs.
- Design, build, and maintain ETL/ELT pipelines to transform raw marketing data into structured, reporting-ready datasets within GCP.
Governance & Enablement
- Document KPI definitions and reporting logic.
- Maintain BI best practices and naming standards.
- Support user training and enable self-service reporting capabilities.

Requirements

7+ years of experience in BI development.
Advanced SQL skills (BigQuery required).
Strong experience with:

Preferred

Familiarity with tracking architecture concepts.

What We Offer:

International & Inclusive Team: Collaborate with colleagues from around the world in a fun and supportive environment.
️Meal Vouchers: Enjoy subsidized lunches with our meal voucher program.
Career Development: Access training and growth opportunities to help you thrive professionally.
Hybrid Work Flexibility: Work from home on Mondays and Fridays to support your work-life balance.
Pet-Friendly Office: Bring your furry companions to work — we’re happy to have them!
✈️Remote Work Abroad: Work from another country for up to two weeks per year.
Modern Workspace: Ergonomic setups and top-tier infrastructure to help you do your best work.
Fresh fruit baskets to keep you energized
Ergonomic workstation s for comfort and productivity
Access to the corporate benefits platform with exclusive offers
Company contribution toward your gym membership to support your physical health
Subscription to amental health app for emotional and psychological well-being

We provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online .

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