Account Manager – Performance Marketing

Stellenbeschreibung:

Independently manage your own client accounts as the primary contact for strategy, execution, and results
Conduct regular status meetings and Quarterly Business Reviews
Execute and continuously optimize performance campaigns on Google, Meta, TikTok, and Snapchat based on clearly defined KPIs
Manage accounts holistically, incorporating SEO and GEO topics
Create analyses, reports, and dashboards, and derive concrete recommendations for action
Actively use AI tools and automation, particularly Claude, for analyses, reporting, research, and operational processes
Identify recurring tasks and further develop manual workflows toward automation
Raise issues early and transparently, together with proposed solutions
Monitor the market, platform features, and developments in AI, Search, and GEO
Work closely with colleagues in Performance, Content, and Design

Requirements

1–3 years of experience in online or performance marketing
Completed degree in business administration, marketing, communications, or a comparable field; relevant vocational training or equivalent practical qualifications are also welcome
Clear, confident, and professional client communication
Practical experience with Google Ads and Meta Ads
Experience with Looker Studio, Google Analytics, and Google Tag Manager is a plus
Basic understanding of SEO and GEO, ideally with a willingness to further develop these skills
Experience with AI tools such as Claude or ChatGPT
Entrepreneurial mindset, initiative, and willingness to take ownership
Structured, reliable, and priority-driven approach to work
Confident using modern tools such as awork, Microsoft 365, and Teams
Strong team player with a willingness to support colleagues

Core Competencies

Demonstrates expertise in managing client accounts with a focus on performance marketing, utilizing tools like Google Ads and Meta Ads, while effectively communicating with clients and collaborating with cross-functional teams. Proficient in leveraging AI tools for analysis and reporting, with a foundational understanding of SEO and GEO.