Joybuy is JD.com's dedicated retail platform for Europe, offering products across a wide range of categories. Operating across the UK, Netherlands, Germany, France, Belgium and Luxembourg, we're building the future of retail through smart systems, bold ideas, and a customer-first mindset. Backed by JD.com, also known as JINGDONG, and its trusted global technology and supply chain ecosystem, we deliver a shopping experience that is speedy, reliable, and genuinely enjoyable. If you're ready to make a difference, bring your talent and grow with us. Don't just buy, Joybuy.
Learn more about who we are and what we do:
What We Offer
Joining Joybuy means becoming part of a business where people, innovation, and impact work together to shape the future of cross-border e-commerce. You'll contribute to smart supply chains, efficient logistics, and meaningful projects that drive real customer value. With a competitive salary, great office locations, and a supportive, people-first culture, you'll have the space to grow your career, learn from talented colleagues, and make a genuine impact in a fast-expanding international business.
About The Team
You'll be joining the Joybuy team, which values collaboration, ownership, and a commitment to delivering high-quality results in a fast-paced, dynamic environment.
What You'll Do
- Collaborate with the China-based Cross-border Category teams to analyse and optimise the Home & Living product selection, bringing in-depth knowledge of the German market.
- Analyse consumer trends, purchasing behaviour, competitor assortments and market data to identify high-potential products and sub-categories.
- Recommend which products to introduce, prioritise, adapt or remove from the assortment based on their relevance to German consumers.
- Keep a close eye on the German Home & Living market, including major retailers, product trends and evolving consumer expectations.
- Identify differences in preferences and trends across the main European markets to uncover opportunities for assortment localisation.
- Spot emerging trends and new product opportunities, making the most of the breadth of supply and sourcing capabilities in China.
- Work with Category, Marketing and other teams to sharpen product positioning and appeal.
- Track product and category performance after launch and use the insights to continuously refine the assortment.
What We're Looking For
- At least 5 years of experience in Category Management, Buying, Merchandising or a similar commercial role, ideally in Home & Living (home décor, furniture, household equipment, etc.).
- Excellent knowledge of the German market, consumer expectations, product trends and the competitive landscape.
- Ideally, experience at a major brick-and-mortar or omnichannel retailer, with hands-on experience in product selection and assortment building.
- A strong eye for product and sharp commercial instinct: you can tell which products will resonate with German consumers.
- Analytical and results-driven, able to turn market data and consumer insights into clear, concrete recommendations.
- At ease in an international, multicultural environment, ideally with experience working with teams in China or Asia.
- Excellent communication and influencing skills, with the ability to build strong relationships across markets and cultures.
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