Events Manager, B2B Commercial Marketing

Through our dedicated associates, the company delivers mission‑critical services and solutions on behalf of Fortune 100 companies and over 500 governments — creating exceptional outcomes for our clients and the millions of people who count on them. You have an opportunity to personally thrive, make a difference and be part of a culture where individuality is noticed and valued every day.

Events Manager, B2B Commercial Marketing

About the Role

As the Events Manager, Commercial Marketing (B2B), you will lead the planning and execution of the company's portfolio of client, prospect, and industry events. This role is responsible for bringing our brand, solutions, and value proposition to life through high‑impact experiences that support pipeline growth, strengthen customer relationships, and elevate market visibility.

You will collaborate closely with Marketing, Sales, Brand, and external partners to deliver seamless in‑person and virtual events while ensuring every experience aligns with business objectives and drives measurable outcomes.

Responsibilities

Event Strategy & Planning

• Develop and execute a portfolio of in‑person and virtual events aligned with business growth and pipeline objectives.
• Create event strategies that support demand generation, brand awareness, customer engagement, and sales priorities.
• Identify opportunities to maximize event impact and support commercial marketing initiatives.

Event Execution & Management

• Manage end‑to‑end event execution, including logistics, vendor relationships, contracts, budgets, timelines, and onsite coordination.
• Oversee event planning activities to ensure flawless delivery and exceptional attendee experiences.
• Coordinate with internal and external stakeholders to ensure all event components are delivered on schedule and within budget.

Cross‑Functional Collaboration

• Partner with Commercial Marketing, Solution Marketing, Brand & Design, and Sales teams to ensure alignment on event goals and messaging.
• Collaborate with stakeholders to develop integrated event plans and supporting marketing activities.
• Serve as the primary point of coordination across teams involved in event planning and execution.

Executive & Client Experiences

• Design executive‑level agendas, customer engagements, and event experiences that showcase the company's solutions and business impact.
• Support flagship programs, industry conferences, and strategic client events.
• Ensure all experiences reflect the company's brand standards and value proposition.

Demand Generation & Performance Measurement

• Partner with marketing teams to support attendance generation, audience engagement, and post‑event follow‑up activities.
• Measure event effectiveness through key performance indicators, including attendance, engagement, Sales Accepted Leads (SALs), and pipeline influence.
• Provide insights and recommendations to continuously improve event performance and ROI.

Process Improvement & Program Optimization

• Develop scalable processes, playbooks, and best practices to improve efficiency and consistency across the events portfolio.
• Identify opportunities to streamline execution and enhance attendee experiences.
• Maintain event governance and operational excellence across all programs.

Requirements

• 7+ years of B2B event management experience, preferably within enterprise services, technology, or business services environments.
• Proven success managing complex, multi‑stakeholder events and executive‑level experiences.
• Strong project management and organizational skills with the ability to manage multiple events simultaneously.
• Experience aligning events with demand generation, lead generation, and pipeline objectives.
• Excellent communication, collaboration, and stakeholder management skills.
• Experience working with CRM systems, marketing automation platforms, and event management tools.
• Strong attention to detail and ability to thrive in a fast‑paced, deadline‑driven environment.
• Ability to travel as needed to support event execution.

Flexible Working

At the company, we value individuality and flexible working arrangements. In this role, you can expect:

• Remote Work: Enjoy the flexibility of working from home while optimizing your work‑life balance.

Working for You

• Health & Welfare Benefits: Comprehensive plans tailored to your needs, effective from day one.
• Retirement Savings: Robust programs to help you secure your financial future.
• Employee Discounts: Access to a wide range of discounts on merchandise, services, travel, and more.
• Career Growth Opportunities: Paths for advancement within a global organization.
• Paid Training: Learn while you earn with award‑winning learning platforms.
• Paid Time Off: Competitive PTO packages to help you recharge.
• Great Work Environment: Join an award‑winning culture that values diversity and inclusion.

Join Us

• Bring your authentic self to work every day.
• Grow and thrive both personally and professionally.
• Make a meaningful impact with our clients, in our communities, and for the millions of people we serve.

With over 50,000 associates in 24 countries, you’ll be part of a global team that’s shaping the future — for the company and for yourself.

Pay Transparency

Pay Transparency Laws in some locations require disclosure of compensation and/or benefits‑related information. For this position, actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. In addition to base pay, this position, based on business need, may be eligible for a bonus or incentive.

In addition, the company provides a variety of benefits to employees including health insurance coverage, voluntary dental and vision programs, life and disability insurance, a retirement savings plan, paid holidays, and paid time off (PTO) or vacation and/or sick time. The estimated salary range for this role is ($74,690 - $97,000).

The company is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, creed, religion, ancestry, national origin, age, gender identity, gender expression, sex/gender, marital status, sexual orientation, physical or mental disability, medical condition, use of a guide dog or service animal, military/veteran status, citizenship status, basis of genetic information, or any other group protected by law.

For US applicants: People with disabilities who need a reasonable accommodation to apply for or compete for employment with the company may request such accommodation(s) by submitting their request through this form that must be downloaded: click here to access or download the form. Complete the form and then email it as an attachment to You may also click here to access the company's ADAAA Accommodation Policy.