Global Segment Manager – Customer Segments & Strategic Marketing (f/m/d)

BERNER pushing the limits – for those who dare moreMaking a choice about your career and your employer is a choice about your future - a future where you will invest your passion and a large portion of your time, energy, and capacity.For our Group Sales & Marketing function, we are looking for a Global Customer Segment Manager – Strategic Marketing (f/m/d). In this role, you will work as part of our Strategic Marketing and Segment Management team, focusing on customer and market segments across Mobility, Construction and Industry. You will translate market, customer and competitor insights into segment strategies, go-to-market priorities, application roadmaps and sales enablement input.YOUR TASKSDefine global strategy for dedicated market segmentsEnable and drive profitable growth of respective market segmentsOwn omni-channel go-to-market strategy, target groups and value proposition for assigned market segmentsContinuously monitor markets, adjust segment strategy where required and derive root causes for budget deviationsRepresent the market segment globally as expert within the matrix organization, towards management and cross-functional stakeholdersAct as ambassador for the market segment, related customer groups and salesforceDefine and drive growth plans; align growth initiatives across functions and with local counterpartsGuide and steer local Segment Experts across EuropeMonitor and support local execution of go-to-market strategies and steer KPIs on financial and strategic progressEnsure consistency between sales budgets, strategic priorities and go-to-market activitiesYOUR PROFILESuccessfully completed university studies (Diploma/Master’s degree)Several years of experience in strategy, marketing or commercial steering/controllingExperience in an international environmentSeveral years of project management and/or leadership experience in complex organizational structuresSound experience and ideally a network within the construction and/or automotive aftermarket industryB2B sales understanding and customer-centric mindsetStrong problem-solving capabilities in a structurally changing environmentVery good analytical, presentation, communication and persuasion skills, combined with commitment and flexibilityTeam-oriented personality with the ability to challenge, align and drive change in complex organizationsEntrepreneurial mindset and hands-on mentalityFluent German and English skills, written and spokenWHY BERNER?Job bike leasing (JobRad)Commuting allowanceWellpass membership & corporate benefitsCompany pension schemeOpportunities for further trainingTechnically modern equipped workplaceFree beverages and fresh fruit at the workplaceCompany restaurant in Künzelsau or meal vouchers in CologneAttractive conditions for our products in the BERNER online shopApply Now – We’re Excited to Meet You!Please submit your application via our online form, including your availability and salary expectations.The BERNER Group is a European trading company serving professionals in the mobility, construction, and industrial sectors. We are the leading B2B specialist and an innovative manufacturer of chemical products. Our purpose is:“We are pushing the limits of the possible for the shapers of a better tomorrow.”With our strong brands - BERNER, BTI by BERNER, and CCS - we empower our customers to keep their businesses running successfully.Join our team and shape the future with us!The BERNER Group as employer, dare to differentiate ourselves and provide every employee the opportunity to and enable them to dare to be more. Together, we push our own limits and contribute to shape a better tomorrow.
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