Global Trade & Shopper Marketing Lead (m/f/d)

Global Trade & Shopper Marketing Lead (m/f/d) page is loaded## Global Trade & Shopper Marketing Lead (m/f/d)remote type: Hybridlocations: Güterslohtime type: Vollzeitposted on: Gestern ausgeschriebenjob requisition id: R1768**Your Responsibilities*** In close collaboration with both marketing and sales functions, you develop and execute a global Trade & Shopper Marketing strategy aligned with brand and category priorities* With a strong focus on scalability and relevance, you design global frameworks and guidelines that ensure consistent execution across channels and markets* Based on shopper insights, performance data, and market trends, you steer campaign optimization and strengthen excellence at the point of sale* In partnership with key retail customers, you contribute your expertise to integrated marketing initiatives and long-term growth plans* As the global interface between headquarters and regional teams, you drive collaboration, best-practice sharing and continuous improvement**What We Are Looking For*** You hold a university degree in business administration, marketing or a related field* You bring significant experience in Trade & Shopper Marketing within an international retail or consumer-focused environment* You demonstrate strong analytical skills and turn insights into clear, actionable strategies* You show an entrepreneurial mindset, take ownership, and focus consistently on consumer and shopper needs* You communicate confidently in English and German and collaborate effectively across cultures, with a willingness to travel internationally
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