Growth Generalist

Duvo IncLocation Not Available

Stellenbeschreibung:

Why this role exists

Duvo closes operational work end-to-end for enterprise retail and CPG — across SAP, supplier portals, email, spreadsheets, and phone calls. Not a copilot. Not a dashboard. We close cases with verified write-backs and audit evidence.

We’ve been selling enterprise deals with hands‑on delivery. Now we’re also launching a self‑service motion — and building the GTM engine to match both. We need a high‑performing generalist who thrives in early‑stage chaos, ships fast, and fills gaps that don’t have an owner yet.

About the role

This role is a hybrid between Growth Engineer and Growth Marketer. You’ll shape the messaging. Build the pages. Run the launches. Look at the data and decide what’s working. Kill what isn’t. Repeat. Every week.

In a single day, you might: write the landing page for our self‑service launch, vibecode an ROI calculator for lead gen, brief an agency on a LinkedIn campaign targeting VP Supply Chains, build a dashboard to track sign‑ups to activation, prep a presentation for an executive dinner, or chase down pilot results to turn into a case study.

You’ll work directly with Sales and the Head of Marketing to build pipeline for enterprise retail and CPG buyers — and drive sign‑ups and activation for self‑service. We don’t care if you have “B2B marketing” or “growth marketing” on your CV - so long as you are passionate about what we do, organised, willing to work hard, and might be described by your friends as one of the smartest people they know.

What you’ll do

Launch: Own product launches end‑to‑end — positioning, assets, distribution, measurement. You don’t wait for a brief. You write the brief, build the asset, ship it, and measure what happened.
Demand gen: Own campaign strategy and outcomes across channels. Brief and manage agency partners. Hold them accountable for pipeline, not impressions.
Content: Write landing pages, emails, one‑pagers, and sales collateral that convert enterprise buyers. Create and ship video and social content across LinkedIn, YouTube, and other channels. Repurpose customer stories, demos, and workflows into formats that drive reach and pipeline.
Sales enablement: Build battle cards, objection handling guides, proof packs. Make it easier for Sales to close.
Analytics: Build dashboards, track funnel metrics, run attribution. Know what’s working and what’s not - this week. Double down and scale what works.
Growth hacking: Vibecode tools, calculators, and interactive assets. Find scrappy ways to generate leads and test ideas before they’re “ready.”
Fill the gaps: Early‑stage GTM means things fall between the cracks. You pick them up.

What we’re looking for

2–4 years of growth marketing experience, ideally in enterprise software or SaaS
Startup DNA: Extremely organized and able to keep track of multiple projects while constantly context switching
Can build and ship: You can go from idea to live asset (landing page, tool, interactive content) without waiting for a designer or developer. Vibecoding, Webflow, Framer, plain HTML — whatever gets it live
Strong copywriting instincts for enterprise buyers - you can write for a VP Supply Chain and a deductions analyst in the same week
Generalist mindset: you work across demand gen, content, enablement, events, and ops without waiting for someone else to own the gap
Commercially minded: you think in pipeline and conversion, not leads and clicks
AI‑native: you use AI tools daily to move faster - vibecoding, content generation, automation