Head of Commercial Management (m/w/d)

Head of Commercial Management (m/f/d)

Lidl-Trek unites two strong brands with one common vision: We want to become the best cycling team in the world and at the same time inspire people worldwide to spend more time on their bikes and live a healthy lifestyle.

Tasks: As Head of Commercial Management (m/f/d) within our marketing department, you will spearhead the creation and expansion of Lidl-Trek’s commercial strategy and lead the existing commercial team.

Key responsibilities:

● Definition and implementation of the global commercial strategy for Lidl-Trek.

● Identification, evaluation, and development of new revenue streams, specifically focusing on innovation within professional cycling.

● Translation of strategic opportunities into viable business cases and pricing models, collaborating closely with the CMO and international stakeholders.

● Expansion of new and existing partnerships alongside the elevation of the hospitality and merchandising strategies to position Lidl-Trek as a premium lifestyle brand.

● Management, development, and strategic growth of the existing commercial team, including the establishment of the necessary infrastructure and processes.

Profile:

● Extensive leadership experience in business development within professional sports (e.g., football, motorsport, US sports) or entertainment, specifically in partnerships, fan monetization, community building and merchandising/licensing.

● Proven track record in scaling revenue, diversifying business models, as well as building and leading high-performance teams.

● Executive-level presentation and storytelling skills, paired with deep commercial and financial acumen.

● Business-fluent English; German language skills are a plus.

● Willingness to travel within Europe.