Head of Product - Martech & Adtech (All Genders)

As Group Product Manager, you will lead the Customer Experience & Communications domain within Acquisition & Retention, shaping strategy and roadmaps across Martech, lifecycle communications, identity and profiling. You will drive scalable, data-informed product capabilities that enhance engagement, personalization, and self-service. You’ll collaborate with cross‑functional teams to turn business priorities into durable platform solutions that reduce friction and boost customer value. This is a chance to scale customer experiences in a global, mission‑driven pet‑tech retailer.

• hybrid working (60% office, 40% home)
• 20 days abroad in approved countries
• development opportunities
• training and support
• wellbeing offers
• subsidised transport or bike leasing

• Define the product strategy for customer lifecycle, Martech, identity, profiling, personalisation, and self-service capabilities
• Build scalable lifecycle communication and customer engagement capabilities across channels
• Strengthen Martech, CRM, CDP, and customer data foundations
• Lead the product direction for customer identity, registration, login, access management, preferences, and account capabilities
• Develop progressive profiling capabilities to improve customer understanding and enable better personalisation
• Translate business priorities into scalable product capabilities rather than one-off campaigns
• Improve customer self-service experiences and reduce friction in account and support journeys
• Lead, coach, and develop Product Managers in the domain
• Drive prioritisation, discovery, roadmap quality, and outcome orientation across the teams

• 8–12+ years in Product Management
• 4 years in product leadership role
• strong exposure to customer lifecycle, Martech, CRM/CDP, or digital platforms
• proven track record in scalable, platform-based product solutions in data-rich environments
• deep expertise in Martech ecosystems, personalisation, CIAM, and customer data (CDP, profiling, zero-party data)
• strong ability to define product strategy, roadmap, and translate business goals into product capabilities
• experience leading and developing Product Managers with stakeholder alignment across Marketing, Tech, and Data
• data-driven mindset with analytics, experimentation, and data governance (GDPR)

• stakeholder management
• leadership and people development
• data-driven decision making
• Martech ecosystems
• personalisation
• CIAM (customer identity and access management)