Head of Sales - Betting & Gaming Media (Europe)

Job Overview

We are seeking a Head of Sales – Betting & Gaming media to drive direct commercial relationships with iGaming operators, sportsbooks across Europe plus their agencies and manage a small team of new business sales representatives. This is a senior, hunter‑led role with management responsibility, focused on driving new business growth and owning the full revenue cycle, senior client relationships, and the closure of complex, high-value programmatic deals. The role requires deep programmatic expertise, understanding of sportsbook and iGaming marketing objectives, and the ability to translate live sports data, audience intelligence, and Deal ID‑led buying into measurable commercial outcomes.

Responsibilities

• Own and grow direct programmatic revenue
• Act as the senior relationship owner
• Develop strategic account plans
• Manage end‑to‑end sales cycles
• Sell managed service campaigns
• Partner with product and marketing teams
• Handle pipeline management
• Represent the company at industry events

Requirements

• 7+ years in digital and programmatic advertising sales
• 3+ years selling to Sportsbooks and iGaming operators
• Experience managing a sales team
• Strong understanding of programmatic models
• Excellent communication skills

Benefits

• Competitive salary
• Wellbeing support
• Career development opportunities

Location and Schedule

Hybrid, based in London, with a minimum of 4 days in the office.

Equal Opportunity Statement

The company values diversity and inclusion, and applicants are encouraged to share demographic information.