International Influencer Marketing Manager (m/f/d)

International Influencer Marketing Manager – yfood

At yfood, a pioneer in smart food solutions, we are looking for an International Influencer Marketing Manager to build and scale influencer marketing structures across emerging European markets such as Spain, Portugal, Poland, and the Czech Republic. You will shape local influencer ecosystems, partner with agencies and influencers, and drive brand awareness and commercial impact.

Responsibilities

• Take ownership of managing and developing relationships with external influencer agencies across multiple international markets, ensuring campaigns are executed in line with yfood’s internal processes, quality standards, KPIs, and reporting expectations.
• Support the launch and growth of new international markets by collaborating closely with local partners, agencies, and influencers across countries such as Spain, Portugal, Poland, and the Czech Republic.
• Serve as the main point of contact for agency and partner management, alignment, and performance monitoring, while helping to establish scalable influencer marketing structures.
• Identify, source, and manage end‑to‑end influencer campaigns, working with influencers of all sizes on Instagram, YouTube, Twitch, and TikTok to build strong and diverse communities aligned with the yfood brand.
• Develop creative campaign concepts and briefs that enable influencers to produce authentic, high‑performing content.
• Track, analyse, and optimise campaign performance and KPIs, while sharing insights, learnings, and best practices with internal stakeholders and external partners.
• Support performance‑driven initiatives such as affiliate collaborations, discount code tracking, whitelisting/paid amplification, and influencer‑led paid media campaigns where relevant.

Qualifications

• A degree in Marketing, Communications, Business, or a related field.
• 2–4 years of experience in influencer marketing, ideally within an international or multi‑market environment.
• Proven experience managing agencies, influencers, and external partners, combined with a strong understanding of the international social media and influencer landscape, particularly across Instagram, TikTok, YouTube, and Twitch.
• Strong intercultural communication skills and the ability to collaborate effectively with people from diverse cultural backgrounds. A sensitivity to cultural differences, local trends, and market‑specific consumer behaviour is essential.
• A hands‑on mentality and the ability to work independently in a fast‑paced, dynamic environment. Confidence with KPIs, campaign reporting, and performance‑driven influencer marketing initiatives is required.
• Fluent English skills (C2 level); Spanish is a plus, and additional European languages are considered beneficial.

Benefits

• We promote equal opportunities and value diversity, creating an inclusive environment for all employees.
• yfood operates in a hybrid work model, offering the flexibility to work from any EU country.
• You receive a monthly subsidy of €30 for public transport tickets.
• We offer a 30‑day paid vacation entitlement per year.
• Health and wellbeing initiatives including workshops and campaigns such as Yoga, Breathwork, Soccer, and Pickleball are available as part of our programme.
• Product benefits include early access to new products, free eating facilities in all offices, and various perks such as a fruit basket and free caffeine supplies.
• No formal dress code is required; come as you are.

At yfood, we are committed to creating equal opportunities for everyone. We celebrate diversity and are dedicated to fostering an inclusive and respectful work environment for all employees. Applications from people with disabilities are explicitly encouraged.