Magento Frontend Developer (all genders)

Your role: We’re looking for a proactive and hands‑on Frontend Developer to spearhead our frontend initiatives and take full ownership of our user‑facing architecture. In this role you will be the key driver for all frontend topics, guiding their technical direction and ensuring they align with our broader business goals. You will operate with a high degree of independence, acting as a crucial bridge between different departments to negotiate requirements, propose solutions, and make critical architectural decisions.

Your ultimate mission will be to ensure our eCommerce platform delivers a lightning‑fast, highly optimised, and seamless experience. You will take full ownership of the frontend codebase within our Magento ecosystem, heavily utilising the Hyvä theme. You thrive at the intersection of complex logic (state management, performance optimisation) and pixel‑perfect UI implementation, establishing a strong internal engineering culture for frontend development.

Key Responsibilities

• Frontend ownership & leadership: lead frontend topics, guide technical discussions, and take full responsibility for the implementation and health of the frontend architecture.
• Cross‑functional collaboration: act as a primary decision‑maker and technical stakeholder, negotiating and partnering closely with Product, Design, and Backend teams to translate business requirements into efficient technical specifications.
• Core development: write clean, scalable, and maintainable code using our core stack: Magento, Hyvä, Tailwind CSS, JavaScript, Alpine.js, and Vue.js.
• Performance optimisation: champion frontend performance, taking ownership of page load speeds and overall Magento frontend performance, with a specific focus on Lighthouse score optimisation.
• UX & experimentation: partner with the Marketing department to handle the technical execution of A/B tests (e.g., using Kameleon), implementing performant, seamless test variations while collaborating with designers to bring UX/UI improvements to life without compromising page speed.
• Quality & standards: set and enforce high‑quality coding standards, conduct code reviews, and advocate for best practices in modern JavaScript (including state management and component communication).
• Technical vision: drive the evolution of our frontend components, develop and improve our Hyvä theme, and take our checkout to the next level.

Profile

• 5+ years of frontend experience with high autonomy, leading technical decisions and negotiating trade‑offs.
• Extensive hands‑on experience in Magento view layer, XML configuration, and Hyvä theme implementation.
• Deep proficiency in Tailwind CSS, Vanilla JS, Alpine.js, and Vue.js with Vuex.
• Proven track record in Lighthouse and page load optimisation for complex Magento environments.
• Skilled at challenging UX requirements to ensure technical feasibility and component reusability.
• Ability to translate complex technical concepts for non‑technical stakeholders clearly.
• Professional fluency in English (C1 level), with German or Russian as additional assets.
• Bonus: experience with React, React Native, and A/B testing platforms like Kameleoon.

What we offer

• An appealing discount on all of our products – from essential oils to vitamins & nutrients.
• 28 days of paid time off per year plus up to 5 days off between Christmas and New Year.
• The Urban Sports Club membership, Swapfiets bike rental and a subsidy for the Deutschland Ticket.
• A flexible hybrid model with up to four home office days (up to five depending on business needs) and up to two weeks per year working from abroad.
• Varied discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia.
• Real ownership and plenty of room for new initiatives, with the opportunity to contribute expertise and implement great ideas.
• Inviting office spaces with access to plenty of organic teas and superfoods from around the world.
• Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women’s Day.

We highly value equality of opportunity and inclusivity, and we would like to particularly encourage women and candidates from under‑represented backgrounds to apply, even if you don’t match with 100 % of the requirements.