Online Marketing Manager B2B Software Solutions (m/f/d)

Online Marketing Manager (m/f/d) - your own program , your own budget.

You own content marketing, SEO, lead generation and marketing operations for our Microsoft and Independent Engineering offerings - directly with the managing director, with your own budget and your own tooling decisions. There is a running editorial program and a website in three languages that measurably produces leads. What is missing is someone to lead it as a whole.

• The editorial program: insights blog and topic pages in German, English and French - planning, editing, quality
• SEO: keyword strategy, technical hygiene, internal linking, monitoring visibility in Google Search Console
• Lead generation: whitepapers, calculators and forms along the customer journey, from the first question to the introductory call
• Campaigns for product launches and partner topics, together with the sales role

What you bring

• At least three years in B2B SaaS or IT services marketing
• Demonstrable hands-on practice in SEO and content - not only briefing agencies, but building it yourself
• A feel for an offering that needs explaining: you can write about Microsoft licensing so that a managing director understands it
• Experience with marketing automation; Customer Insights Journeys is a plus, not a requirement
• Comfort with data: you decide from numbers, and you say so when a number means nothing
• Excellent written and spoken German plus confident English - both are a requirement, including in the technical roles; French is a plus for our French-speaking markets
• Direct customer contact is part of the role: you lead the conversations yourself and do so the way German B2B clients expect - dependable, clear, at eye level

What we offer

• Your own budget and your own tooling decisions, directly with the managing director
• A website and an editorial program that are already running - you are not starting from zero
• Training and certifications on the Microsoft stack
• Hybrid model, office in Offenbach am Main, start as soon as possible

How the selection process runs

Four steps from application to contract.

We deliberately keep it transparent. You know at all times where you stand - and we take the time to really get to know you, rather than filtering by CV checkboxes.

Preliminary call

By phone or video - we mutually clarify whether the role fits the person. No test assignments, no HR filter questions. You speak directly with someone from the practitioner team, not with a recruiter.

Technical interview

An in-depth conversation about the technical topics of your future role. For Microsoft positions, with a system demo; for Independent Engineering , with a code review of your own work; for the sales role, with a qualification and proposal case from our portfolio.

Team interview

You meet the team you would actually work with. We skip stress interviews - we want to see whether the working chemistry fits. Both sides can decline, both sides can raise concerns.

Offer & start

Within a week of the team interview, you receive our written offer - or an honest rejection with reasons. We agree on the start date together, typically with 4-8 weeks of lead time.

15-min preliminary call