Online Marketing Manager (Performance/Paid Media Specialist)

Stellenbeschreibung:

Aerogreet is a premium airport concierge company based in Frankfurt am Main, part of a group with over 20 years of experience delivering VIP travel services to high-net-worth clients. We help travelers skip the lines and enjoy a seamless, stress-free airport experience — from arrival to departure — through our digital booking platform, currently available at 950+ airports worldwide. We're growing fast and looking for a hands‑on marketing specialist to help us reach more discerning travelers.

Tasks

Planning, launching, and managing Google Ads campaigns (Search, Display, Performance Max) across different markets
Building and refining audience targeting, keyword strategy, and bidding approaches
Keeping an eye on organic search performance and making sure our paid and SEO efforts work together, not in silos
Monitoring performance and continuously optimizing for ROAS, CPA, and other key metrics
Running A/B tests on ad creatives, landing pages, and campaign structures
Setting up and maintaining tracking and reporting (Google Analytics, Google Tag Manager, Looker Studio dashboards) to keep campaign data clean and actionable
Preparing regular performance reports and sharing insights with the team
Over time, helping set up and manage Meta Ads campaigns (audience building, creative testing, pixel/conversion tracking, budget allocation)

Requirements

Solid hands‑on experience with Google Ads — you know how to build a campaign from scratch and read the numbers behind it
A good understanding of audience targeting, keyword research, and bid strategies
Confident with Google Analytics, Google Tag Manager, and Looker Studio (or similar tools) for tracking and reporting
Basic SEO knowledge — understanding how paid and organic search complement each other
Meta Ads experience is a big plus
Experience in service‑based industries or travel/tourism is a plus
Fluent Russian and English (spoken and written)
Analytical mindset and comfort working with performance data
Proactive attitude — someone who likes testing ideas and improving results, not just following a checklist