Product Owner (m/w/d) Digital Asset Management - temp until 02/2027

adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions and beliefs, and those with apparent or non-apparent disabilities*. We do not tolerate harassment or discrimination toward any of our applicants or employees. We actively encourage individuals with disabilities to apply and will provide reasonable accommodations throughout the recruitment process.

As a Product Owner at Brand, Creation & Sourcing Solutions, you are responsible for the quality and strategic impact of small to medium digital product(s). Together with your agile team, you work on continuously improving and evolving the digital product in order to maximize the value for all internal customers. Partnering with IT and internal stakeholders to define a robust product backlog, managing capability expansion increments and leading the team toward the definition of new functionalities & best practices are a few examples of the activities that will be expected from this role.

Key Responsibilities

Product Strategy & Delivery

• Be accountable for the success of your digital product, considering the value for the user community and the company (ROI).
• Specify the product vision and roadmap as well as user stories considering the value for the user community and the company.
• Be accountable for product delivery in line with roadmap and committed delivery dates.
• Complete user requests and business tickets within the product applying Adobe tool (AEM & Workfront) specific first and second level expertise.
• Be responsible for business testing, i.e. validation of new business functionality and feasibility developed within the product.
• Identify and solve dependencies with other product owners to ensure efficient delivery. Coordinate interfaces between different product teams.
• Optimize business processes in collaboration with key business stakeholder leveraging modernized tool capabilities related to your specific digital product(s).

Stakeholder Management

• Represent the business for the digital product, fostering strong relationships with key stakeholders to ensure that their views and requirements are captured in the product backlog.
• Training execution and creation of on-demand training material on respective key areas of the product, driving tool adoption and user satisfaction.

Backlog Management

• Assess ongoing business demand and translate into detailed requirements resulting in use case, EPIC and user story creation.
• Prioritize the items in your product backlog. Specify the definition-of-done in cooperation with the product team(s).
• Own the refinement of your product backlog to ensure that the product team(s) is/are delivering the right enhancements to drive consumer and business value.
• Provide acceptance for delivered backlog items by the team, in line with the definition-of-done.

Monitoring

• Be accountable for monitoring, optimization and enhancement of the configuration, features and functionalities related to the product.
• Ensure that objective data sources and feedback loops are used for the optimization of the digital product.
• Highlight and mitigate potential product delivery risks through daily/weekly risk meetings.

Change & Process Management

• Promote the product across the user community and beyond.
• Identify & manage the need for new or improved processes to ensure an efficient product.

Key Relationships

• Product Team(s)
• Brand Marketing Operations & Digital Content Production Teams
• Markets
• User community within Global Brands, local marketing teams & other group functions
• Brand Strategy & Business Development organization
• Global IT
• GOPS

Knowledge, Skills & Abilities

• Adobe AEM Assets knowledge at professional level or better
• Adobe Workfront knowledge at basic level or better
• CMS & Agency Production Process knowledge is a plus
• Advanced business requirements engineering skills
• Advanced knowledge of Agile working methodologies, e.g. Scrum/Kanban
• Advanced understanding of IT products and capabilities
• Basic understanding of project management (e.g. PMP) and process management (e.g. Lean Six Sigma) methodologies
• Basic understanding of Jira and Confluence
• Comfortable working with enterprise-level platforms and technologies
• Analytical mindset, innovative thinker and collaborator
• Good communication skills and comfortable presenting to stakeholders at various organizational levels both in person and remotely
• Solution oriented approach and entrepreneurial mindset
• Basic leadership skills are a plus
• Fluent in English both verbally and written

Requisite Education And Experience / Minimum Qualifications

• University degree with focus on Business Administration, Communication or IT or related areas, or equivalent combination of education and experience.
• Minimum 5 years of experience working in a Brand and/or Digital environment.
• 2+ years working as a Product Owner or digital product management related role, preferably in an agile working setup.
• Experience in working with stakeholders and experts at various organizational levels.
• Experience in creating strong internal business cases to support investment and internal resource requests.

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.