Professor (W2) for Employer Branding

at the faculty of Business and Economics
Commencing on 01 March 2027
Reference no.: -EMB
Sustainability, Artificial Intelligence, Virtual Reality Technology and more. At the young, well-established Ansbach University of Applied Sciences, we deal with forward-looking topics in the fields of business, media and technology in research and teaching. The university's students, teaching staff and other employees are always the center of our attention. With 4.100 students in 41 degree programs, we offer excellent opportunities as a modern employer.

Your duties include

• Representation of the subject areas Psychological Work Design, Employee Motivation and Employer Branding in teaching and applied research
• Development of the subject areas with particular consideration of megatrends in HR (e.g. digitization, Diversity & Inclusion, New Work)
• Teaching fundamental psychological knowledge and subjects related to the field in the participating degree programs
• Research and development activities
• Proactive acquisition of third-party funding through research and transfer activities
• Practice-oriented teaching in the subject areas both in German and in English and also using digital formats (e- learning, blended learning)
• Content-specific and strategic further development of the subject areas with special focus on digitization
• High-quality supervision of practical assignments, Bachelor's and Master's theses as well as doctorates
• Involvement in setting up new international partnerships and maintaining existing ones
• Active and interdisciplinary involvement in administering academic affairs

You offer

• Preferably an academic university degree in Psychology, Business Administration, Business Psychology, Business Education or a related field
• Strong professional and academic qualifications in Work and Organizational Psychology, Employer Branding or Human Resources Management
• Above-average professional and academic qualifications
• Very good German and English proficiency and ability and willingness to teach in German and in English
• Enthusiasm for passing on your practical experience in teaching applied research to our students as future academics

We offer

• If the requirements are met, a permanent appointment with public servant status
• Services for dual career couples through the Dual Career Netzwerk Nordbayern (dual career network for northern Bavaria)
• Freedom to research and teach innovative topics
• Possibility to obtain research and third-party funding for practice-oriented projects and to conduct these projects
• Good framework conditions for your individual work-life-balance
• Fostering of talents and potentials with a focus on gender equality and creativity
• Attractive internal and external further training courses and a wide range of health, preventative and advisory services
• Modern infrastructure at attractive university locations
• An open communication culture in which diversity is lived and encouraged

Recruitment pursuant to Article 57 (3) of the BayHIG

• Completed university degree
• Excellent academic achievements in research and an outstanding doctoral degree or equivalent academic qualification
• Pedagogical aptitude
• Special achievements in the application or development of academic knowledge and methods in a minimum of five years of work experience, which must have been acquired after completion of the university degree and of which at least three years must have been acquired outside the university sector. If, over a period of at least five years, a considerable portion of your work involved a cooperation between a university and a non-academic employer, this time may be considered to meet the requirements for non-academic work experience in special cases (pursuant to Article 57 (3) Sentence 1 No. 3 of the Bavarian Higher Education Innovation Act (BayHIG)).

We strive to increase the proportion of women as they are underrepresented, particularly in academic positions (Article 7 (3) of the Bavarian equal treatment act (BayGlG)). We are committed to equality of opportunity and to a proactive and inclusive approach which supports all under-represented groups. Severly disabled applicants are underrepresented and will be given preference in the case of equal qualification, ability and professional achievements. The selection process uses aptitude diagnostics provided by an external HR consultancy. Appointment to the public service can take place for EU citizens who have not yet reached the age of 52; if this condition is not met, you will be employed without public servant status. The professorship is associated with the obligation to offer courses at all locations of the university.

If you have any questions about the application process, please contact Human Resources:
For questions related to the subject you can contact the Head of the Appointment Committee, XY:
More information available at