Publisher Manager, Entertainment - Content Operation - Berlin (Third-party Associate)

The role is within TikTok Germany's Entertainment team, focusing on building a strong ecosystem of creators and partners across the entertainment industry.

Maternity leave coverage: 1 year contract.

Responsibilities

• Publisher & Partner Management (TV & Film): Manage a portfolio of local TV & Film publishers (broadcasters, studios, streamers), supporting their growth on the platform through tailored content and distribution strategies. Provide strategic recommendations on product usage to drive audience engagement and cultural relevance.
• Relationship Development: Build and maintain strong relationships with TV & Film partners, understanding their content pipelines and business goals to deliver customized support.
• Content & Campaign Strategy: Partner with cross‑functional teams (Comms, Product, Marketing, Sales) to support quarterly business reviews and tentpole activations (e.g., premieres, festivals).
• Content Acquisition & IP Partnerships: Support negotiations and onboarding of new TV & Film partners and expanding the diversity and quality of entertainment content on the platform.
• Creator x Publisher Ecosystem: Facilitate collaboration between publishers and creators to drive high‑quality, original storytelling, strengthening TikTok as a discovery and participation platform for TV & Film.
• Scaled Publisher Community Management: Support long‑tail TV & Film publishers through scalable education, communication channels, and best‑practice sharing to uplift overall content quality.
• Project & Program Management: Lead and coordinate cross‑functional initiatives (e.g., campaigns, partnerships, pilot programs), ensuring alignment across teams, clear timelines, and successful execution.

Qualifications

• 5+ years of experience in partner management, account management, or related functions in the TV/Film Industry, with demonstrated experience in stakeholder management, commercial problem solving and cross‑functional collaboration & communication.
• Fluency in both English and German (both written and spoken to communicate with German partners).
• Bachelor’s degree in Media, Film, Communications, Business, or a related field, or equivalent practical experience.
• Strong/proven understanding of the TV & Film industry, including content production, distribution models, and the streaming landscape. Proactive mindset with eagerness to learn, contribute, and shape the future of the TV & Film ecosystem on the platform.
• Experience in partner management, publisher relations, or content ecosystem development.
• Understanding of entertainment content trends, storytelling formats, and audience behavior across platforms. Experience with social media platforms (e.g., TikTok, YouTube, Instagram), including a strong understanding of platform dynamics, content formats, and audience behavior.
• Strong communication, negotiation, and stakeholder management skills, with the ability to collaborate effectively across cross‑functional teams and external stakeholders. Ability to operate in a fast‑paced, dynamic environment, balancing multiple stakeholders and priorities.