Sales Manager | Dutch and German

What will you do?

As Sales Manager, you will be responsible for establishing and growing the dealer network across the Netherlands and selected regions in Germany. This is a stand‑alone commercial role with a high degree of autonomy, where you will act as the face of the business in your market.

Your responsibilities include:

• Develop and execute the sales strategy for the Netherlands and preferably Germany as well
• Identify, approach, and onboard new bicycle dealers (e.g. retail shops and distributors) with a focus on 3‑wheel e‑cargo bikes. (While new 2‑wheel cargo bikes will be coming, you will still need to sell 3‑wheel e‑cargo bikes in the meantime).
• Build long‑term relationships with dealers, ensuring high levels of customer satisfaction and sustainable sales growth.
• Arrange your own deliveries with the logistics partners
• Visit dealers regularly to provide product demonstrations, commercial support, and sales training.
• Continuously monitor market developments, competitor activities, pricing, and industry trends, translating these insights into commercial opportunities.
• Represent the company at industry events, trade fairs, and customer meetings.
• Collaborate closely with the CEO and COO to discuss sales performance, market opportunities, and strategic initiatives through weekly online meetings.
• Manage your sales pipeline independently, from prospecting through to closing business and maintaining customer relationships.
• Act as the voice of the market by providing feedback on customer needs, product improvements, and emerging opportunities.