SEA Paid Media Manager – Strategic Account Manager

JobtailorFrankfurt

Stellenbeschreibung:

Key Responsibilities

Strategic architecture: You develop, manage and scale complex paid media campaigns (Google Ads, Meta, LinkedIn, Amazon) for international top brands.
You take on ownership early and run your projects autonomously.
Growth consulting: You act as a business partner to your clients. You analyze first‑party data, map stakeholder structures, understand margins, and derive robust strategic recommendations.
Cross‑channel orchestration: You don’t work in silos. You connect tools, platforms and content into a consistent customer journey that seamlessly guides your clients’ customers from the first click to conversion.
AI enablement: Within our in‑house “AI Lab” we identify new use cases. You actively leverage generative AI to optimize workflows, iterate ad copy and automate data‑driven decision processes.

Requirements

You have proven, in‑depth experience in the operational and strategic management of SEA and paid social campaigns.
You think in P&Ls, ROAS, CPA and customer lifetime value (CLV).
Analytical thinking and a passion for data are deeply embedded in your mindset.
You have a broad foundational understanding of other marketing disciplines (e.g., SEO, CRO, Web Analytics).
You don’t need to execute these disciplines hands‑on, but you must be able to orchestrate them strategically.
You are a strong communicator, present confidently to clients and enjoy translating complex data into clear, compelling stories.
You are not afraid of failure — you enjoy hypothesis‑driven testing and learning from every outcome.

Core Competencies

Demonstrates expertise in managing and scaling complex paid media campaigns across multiple platforms, leveraging data analytics to drive strategic recommendations and optimize customer journeys. Strong communication skills enable effective client presentations and the ability to translate complex data into actionable insights.