Senior Analyst - Business & Customer Analytics (all genders)

In this role you will drive data-driven decision making and customer-centric marketing across METRO’s global markets. You will collaborate with international marketing teams, data scientists, and CRM specialists to analyze customer behavior, enhance CRM communications, and build intelligent reporting and automation tools. Your work will impact how 21 countries engage millions of customers through scalable data processes and actionable insights. This is a chance to shape global marketing analytics and CRM at a leading wholesale group.

• flexible working hours
• mobile working
• 30 days holidays
• comprehensive training
• health days and well-being services
• gym and campus facilities

• Implement projects with marketing teams across 21 countries and HQ in Düsseldorf
• Analyze and report on marketing and customer activities to improve CRM communications and journeys
• Collaborate with the Data Science team
• Create data visualizations
• Contribute to design and improvement of CRM tools, reporting frameworks, and marketing automation
• Integrate data sets from multiple sources
• Ensure high quality of processed and reported information

• Bachelor's degree in Business, Data Analytics, Computer Science or related field
• 5+ years in analysis of customer behavior or marketing campaigns
• Interest in customer behavior, CRM, and retail/FMCG analytics
• Advanced SQL skills, ideally with Google BigQuery; experience with Google Cloud Platform
• Knowledge of Adobe Journey Optimizer / Adobe Real-Time CDP is an advantage
• Advanced experience in data visualizations using BI tools (Looker Studio required)
• Experience with large datasets
• Proficiency in Excel
• Strong conceptual thinking and a creative, solution-oriented approach
• Experience translating data into actionable business recommendations
• Excellent analytical skills
• Good command of English for international collaboration
• Willingness to continuously learn

• Strong conceptual thinking
• Creative, solution-oriented
• Excellent analytical skills
• SQL / Google BigQuery
• Google Cloud Platform (GCP)
• Adobe Journey Optimizer