Senior Business Development Manager

Overview

Wireless Logic mdex GmbH is the German subsidiary of Wireless Logic Group – the world’s largest independent IoT connectivity provider. Recognised as a Leader in the Gartner Magic Quadrant for Managed IoT Connectivity, we connect over 18 million devices across 165 countries. In Germany, we offer IoT/M2M SIM cards, eSIM solutions, IP services, industrial routers, and comprehensive connectivity platforms for customers in energy, transport, Industry 4.0, healthcare, and security.

Our claim: Connect – Control – Secure.

The Internet of Things (IoT) is the glue that keeps the world connected. At Wireless Logic, we provide cutting-edge connectivity solutions and technologies to ensure a vast array of devices stay seamlessly connected.

The Role

As a Senior Business Development Manager, you will be responsible for new customer acquisition in the German IoT/M2M market. You will identify and win new customers – focusing on medium to large opportunities – and build a sustainable sales pipeline.

After successful onboarding and initial revenue realisation, you will hand over customers to our Account Management and Customer Success teams for long-term development.

You will collaborate closely with Marketing and Pre-Sales teams, using a campaign-driven approach to systematically develop target markets.

Key responsibilities include but not limited to:

• Systematically identify and engage potential new customers in the IoT/M2M space
• Build, maintain, and manage a high-performing sales pipeline
• Consultative selling: understand customer challenges and develop tailored solutions from our portfolio
• Create and deliver professional proposals and presentations
• Collaborate closely with Marketing on campaigns, events, and webinars
• Market mapping: analyse target markets, identify OEMs, system integrators, solution providers, and end customers
• Achieve agreed quarterly targets (pipeline, meetings, new customer acquisition)
• Structured handover of acquired customers to Account Management / Customer Success
• Cross-departmental communication to ensure customer requirements are met

Ideal Experience

• Minimum 7 years of B2B sales experience, preferably in IoT, M2M, telecommunications, or related technology sectors
• Proven track record in new business acquisition and solution-based selling
• Confident handling of complex sales cycles with multiple decision-making levels
• Strong objection handling, negotiation, and closing skills
• Native-level German and good English skills
• Highly self-motivated, resilient, and results-oriented
• Willingness to travel within Germany
• Experience with consultative selling in technical environments
• Existing network in relevant IoT verticals (energy, transport, manufacturing, security)
• Experience collaborating with SDR/Marketing teams in campaign-driven sales models

What's in it for you

• 30 days annual leave plus additional half days on Christmas Eve and New Year’s Eve
• Flexible working hours based on trust
• Home office / remote work – including home office equipment
• Company car (fully electric) per company car policy
• Job Rad bicycle leasing (bicycle or e-bike)
• Company pension scheme with 50% employer contribution
• Christmas bonus and profit sharing
• Special bonuses for outstanding performance
• Employee Assistance Program
• Company mobile phone and laptop
• Structured onboarding and continuous development in a growing, international company

Wireless Logic Group is committed to diversity, equity and inclusion in everything we do. By applying for this role, you consent to us holding and processing your data in compliance with the General Data Protection Regulations. If you have questions or wish to exercise your rights, please contact us at