Senior CRM Manager - B2B (f/m/d)

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands‑on support, niche knowledge, and first‑access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.

About our CRM Team

We help our clients build and nurture lasting customer relationships by designing and optimizing personalized CRM strategies that drive retention and growth. Our CRM team is now looking for an experienced Senior CRM Manager - B2B (f/m/d) to lead strategic CRM initiatives, shape bestinclass HubSpot solutions, and drive measurable impact for our clients. This position is full‑time and located in Hamburg.

How would you spend your time if you join us?

You partner closely with our B2B clients to create and execute CRM strategies that support their business goals and drive long‑term growth.

You configure and tailor HubSpot CRM to meet complex client requirements, ensuring scalable setups and seamless integrations with other tools and platforms.

You manage and maintain CRM databases, ensuring data accuracy, integrity, and strong governance.

You analyze lifecycle and customer interaction data, translating insights into strategic recommendations and impactful optimizations.

You design and manage advanced workflow automations within HubSpot to improve efficiency and enhance customer engagement.

You generate comprehensive reports and insights to assist clients in data‑driven decision‑making.

You conduct training sessions for clients on using HubSpot CRM and provide ongoing support to optimize their CRM usage.

Who Are You?

You have at least 4-5 years of professional experience in CRM with a strong B2B focus and proven success in managing complex CRM initiatives.

You have strong expertise in HubSpot CRM, with a deep understanding of its features, customization options, and integration capabilities to build scalable CRM solutions.

You excel at developing CRM strategies that align with diverse client needs and business goals, ensuring scalable and high‑quality execution.

You are proficient in managing multiple projects simultaneously, from planning and execution to monitoring CRM initiatives.

You bring a strong customer‑centric mindset and set high standards for service quality, ensuring client needs are understood, met, and proactively supported.

You have excellent verbal and written communication skills for client interactions, stakeholder alignment, and training sessions in English — German is a plus.

You have a strong aptitude for identifying challenges within CRM systems or strategies and devising effective solutions.

What's in it for you?

Diverse projects across established German brands and fast‑moving digital pure players.

Full responsibility for your own projects and room to grow professionally.

Unlimited learning budget and Gallup StrengthsFinder to support your development.

A diverse, international team with more than 30 nationalities.

Close collaboration with clients on equal footing and a straightforward, no‑nonsense mindset.

A modern office in the heart of Hamburg.

Regular after‑work events and team retreats.

Your flexibility

Flexible working hours and remote work options.

20 to 40 vacation days.

One week per year to work from abroad at our Sunshine Office.

Your wellbeing and perks

Mental wellbeing support through OpenUp.

EGYM Wellpass.

Bike leasing, pension plan, and subsidy of the "Deutschland Ticket".

Want to be part of this journey? Join us and shape the future with us!