Senior Graphic Designer & Art Director (all genders) at ABOUT YOU SE & Co. KG

Senior Graphic Designer & Art Director (all genders)

Company Description

ABOUT YOU is one of Europe’s fastest growing e-commerce companies. Based in Hamburg and Berlin, we operate at the intersection of fashion and technology. Our mission is to rethink online shopping and make it personal and seamless.

Responsibilities

• Develop and execute brand identities (CI), including logo design and visual brand guidelines
• Strong typographic sensibility with a deep understanding of typography as a core brand asset
• Ensure consistent brand presence across fashion, e-commerce, social media, print, and physical assets
• Conceptualize and evolve brand look & feel as well as seasonal visual directions
• Oversight of design execution across all physical and digital touchpoints
• Lead and execute creative campaigns from ideation to post‑production
• Art‑direct shoots, including mood boards, styling references, and on‑set direction
• Collaborate closely with internal teams and external creatives (e.g. producers, photographers, stylists)
• Create visual concepts for events, fashion shows, and branded experiences
• Translate brand and campaign ideas into cohesive and immersive visual executions
• Build a strong understanding of brand DNA, positioning, and target audiences
• Contribute to defining long‑term creative strategies and visual direction
• Stay on top of trends in fashion, design, and culture and bring in fresh perspectives

Qualifications

• Five or more years of experience in design and art direction, ideally in fashion, lifestyle, or creative agencies
• Strong portfolio showcasing brand identity, logo design, and campaign/art direction work
• Experience working across digital, print, and product applications
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Hands‑on experience with creative AI tools (e.g. image generation, editing, ideation)
• Strong visual taste and deep understanding of fashion aesthetics and trends
• Ability to think conceptually and execute with a high level of craft
• Strong communication and collaboration skills
• Nice to have: Experience working with social media platforms (especially Instagram and TikTok) and understanding of digital‑first storytelling
• Nice to have: Skills in video editing, motion design, or photography
• Nice to have: Experience working with or directing talent/influencers