Senior Performance Marketing Manager (f/d/m) @femtasy

Stellenbeschreibung:

Join femtasy and scale the future of female pleasure. Own Paid Social strategy, drive data-powered growth, and unlock new audiences while empowering millions to feel good.

femtasy is the first streaming platform for sensual audio stories & sexy sounds for women. We make women happy and inspire; simple as that. We stand for zest for life – female empowerment is in our DNA. Paid social is our single biggest growth engine. It's how most of our 1.8 million users first discovered femtasy. You'll own a medium to high 7-digit annual media budget, around 70% of it on Meta, and you'll be measured by blended ROAS and net-new revenue.

What you do

You own and evolve our paid growth strategy for DACH & FR – with a clear focus on Meta and a medium to high 7-digit annual media budget – including budget planning and forecasting.
You own the health and performance impact of our tracking set-up (Pixel + CAPI, Enhanced Conversions, TikTok API): you diagnose issues, specify fixes with clear acceptance criteria, and partner with Data & Engineering to implement. You can run a structured technical investigation and handle day-to-day GTM work independently.
You lead structured experimentation and continuous optimisation across the full user journey, improving our key KPIs through data-driven decisions.
You translate performance insights into clear creative direction – testing angles and iteration priorities – and actively fuel a high-velocity creative learning loop with our in-house creative team.
You explore and validate new paid growth opportunities to diversify beyond Meta, while proactively managing performance risk.
You partner with BI to deepen analysis quality and refine reporting frameworks that connect platform performance to business impact.
You act as a senior sparring partner and mentor for our other performance marketing manager – with a genuine perspective to grow into a lead role.

What you bring – must-haves

5+ years in performance marketing with deep expertise in paid social, particularly Meta
Experience with subscription business models
A strong focus on sales campaigns, measured on revenue and ROAS
You have personally managed monthly budgets of €700k+ – ideally €1M+
You joined a consumer brand during its growth phase and helped scale it – you know what changes on the way up
Hands‑on experience implementing or adapting CAPI/Pixel tracking set‑ups
You have addressed attribution and incrementality challenges in practice
Deep technical and analytical understanding, and the communication skills to work tightly with tech, data and creative teams
Proficiency in English

Nice to have

Experience in a regulated industry (health, finance, dating – you know how to grow where platforms set tight rules)
First experience scaling TikTok and/or Google/YouTube alongside Meta
You have drafted and scaled a multi‑channel performance strategy
You have automated campaign management or reporting
German or Spanish

This is NOT for you if…

Your background is mostly agency‑side
You mainly ran upper funnel/brand campaigns
Your budgets stayed in the low six figures
You joined companies only after they have scaled
You prefer working far away from tech and creative teams

What we offer

A highly attractive package that fairly mirrors what is expected from you and the impact you’ll have on femtasy. €60–85k gross per year, depending on experience.
An inspiring, highly performance oriented company culture built on freedom, collaboration, open feedback and ownership – plus the trust and resources to bring your ideas to life. Check out 'radical candor' if you want to learn more about how we work.
A Healthy approach to taking a break . 26 holidays + unlimited recharging time on top for when you really need a break.
True flexibility . Remote (CET ±2h within Europe, ideally Germany or Spain – no relocation) or Berlin with two office days. 60% of our team is fully remote… and we bring everybody together for a week every 4 months to collaborate, connect, align, and have fun.
Personal professional growth . The possibility to learn and grow with team learning sessions, learning & development budgets, and internal trainings - did you ever hear of a company where every team member (from junior to C‑level) has access to personal 1:1 sessions with a professional business coach?
Urban Sports membership (or alternatives), mobility and retirement plans, snacks & lunches, cooking together twice a month, office‑garden BBQs – and the famous femtasy parties everybody keeps talking about for weeks (for real)
A team from four continents that sets its standards high (like really high) and believes in what we do
Impact & purpose. The chance to join a huge mission and purpose around female empowerment & gender equality!
Female‑led and women‑centric . We have a female‑centric product, a female CEO & Founder… and >95% of our whole team identifies as women+.

femtasy offers equal opportunities for all and encourages applicants of all nationalities, genders, sexual orientations, religious backgrounds, gender identities, and people with disabilities to apply.