(Senior) Product Manager- Rare Diseases

## **Job Description:****Ferring + You** Drive impactful, patient-centered marketing strategies that maximize product value and strengthen market position across Germany. By combining data-driven insights, cross-functional collaboration, and innovative omnichannel approaches, the role ensures meaningful customer engagement and improved patient pathways. The mission is to translate business objectives into sustainable growth and tangible healthcare impact.**Your day at Ferring**In this position, your primary tasks will be to:* Lead the development and execution of marketing strategies for assigned products and indication areas in Germany* Design and implement integrated campaigns, concepts, and action plans aligned with business objectives* Continuously monitor market trends, submarkets, and competitive developments to refine product positioning* Conduct ongoing business analysis (e.g., NPP, product performance, market opportunities)* Develop product profiles, marketing plans, and brand strategies, including value-added concepts* Identify and drive innovative initiatives to improve patient pathways and customer value* Plan and coordinate sales activities (e.g., SKU planning) in close collaboration with controlling* Manage and monitor budgets effectively* Develop and implement customer-focused solutions across multiple channels (omnichannel approach), based on customer insights and decision journeys* Deliver product training for internal stakeholders in collaboration with Medical and Sales teams* Work cross-functionally with Marketing, Sales, Medical Affairs, and Market Access* Support organizational change initiatives and the implementation of new ways of working and technologies* Represent the company at national and international meetings, committees, and events**Behind our innovation...There’s you*** University degree in Business Administration, Life Sciences, or a comparable field* Minimum of 3 years of experience in product management or marketing within the pharmaceutical industry (ideally in Maternal Health / RM/MH / Gynecology)* Strong understanding of the pharmaceutical market and its networks* Experience in sales planning and digital/omnichannel marketing* Entrepreneurial mindset with a strong focus on results and performance* Good knowledge of medical and healthcare policy environments* Experience in product launches is highly desirable* Strong analytical and conceptual thinking skills, with the ability to prioritize effectively* Confident presentation and moderation skills* Proven experience in project planning and management* Creative, proactive, and enthusiastic personality* Knowledge of value-based healthcare principles* Fluent in German and English (written and spoken)* Proficient in MS Office**Ideally, you also bring (nice to have):*** Digital affinity and interest in innovative engagement models* Knowledge in oncology* Familiarity with pharmacy-related environments* Understanding of the hospital landscape in Germany* Experience with the tool Veeva**People come first at Ferring*** Get inspired from our commitment to advocate for everyone’s right to build a family, no matter who you are, where you live or who you love* Our inclusive support package – “Building Families at Ferring” provides equal and accessible policies for all employees who wish to start their family journey, ensuring a global standard, irrespective of location and role. Available to all employees after the first year of employment.* Parental leave for both birthing and non-birthing parents* Extended support on family building journey Making a difference in the life of millions of people means we succeed by working together. Our diverse backgrounds, experiences, expertise, and perspectives enable us to find solutions to even the most challenging problems, and our success is tied to each team member’s contributions. Imagine the power of your career when it’s Ferring + You. **Behind our purpose... There’s you**If our mission and your vision are aligned, please apply!We strive to build and maintain an inclusive and diverse workplace with equal opportunities and mutual respect for all employees regardless of their backgrounds and socioeconomic status. ## **Location:**Ferring Germany M&SAt Ferring, we’re committed to advocating everyone’s right to build a family. That’s why we’re launching our most inclusive and comprehensive family building benefits package yet.The package recognises the complexities of building a family and aims to remove financial barriers associated with fertility treatment and family building options, by providing financial support and a global minimum standard of 26-weeks of paid parental leave. We’ll offer support for fertility treatments, surrogacy programmes, adoption, egg freezing, counselling and related services, as well as paid leave for fertility treatment and adoption procedures.Driven by its entrepreneurial spirit and enabled by a decentralised organisational setup, Ferring will harness its world-class competencies in science and business with other innovative technologies to create solutions for patients and doctors. By developing an understanding of people’s needs, we will deliver personalised healthcare solutions, integrating pharmaceutical products with diagnostics, data, devices, education and support services to optimise health outcomes. Ferring will be the world-leading, most trusted healthcare company in reproductive medicine and maternal health, and a leader in specialty areas within gastroenterology and urology. Each of us at Ferring will contribute to providing innovative solutions to help people live better lives. We will devote significant research and development investment to new therapeutics, life cycle management and next generation healthcare solutions. As a privately owned, specialty healthcare company that operates globally, Ferring will grow revenues at a rate that is 50% faster than the industry average. We will strive for efficiencies in our business and create flexibility to invest in opportunities to build our future. We are, and continue to be, part of a transparent and aligned company. We strive to best address the needs of patients, stakeholders and customers by collaborating across functions, experimenting and sharing our practices, and continuously learning. We are always guided by the Ferring Philosophy.
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