Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/f/d)

As Senior Product Manager for Retail Media, you will shape data-driven products that measure and optimize campaign performance across the Unified Data Platform. You’ll collaborate with data scientists, engineers and commercial stakeholders to deliver scalable measurement, reporting and decision-making capabilities. This role offers ownership from early-stage development to impact, contributing to Redcare’s commercial growth in Europe’s leading e-pharmacy. You will navigate a fast-growing, cross-functional environment and drive measurable value through data products.

• Work from home up to 20 days per year (EU)
• Team events and celebrations
• Kindergarten grant
• Mental health support via nilo
• Career development through training
• Deutschland Ticket for mobility (fully costed)

• Own the product strategy and roadmaps for Retail Media auction performance, data, measurement and reporting.
• Define auction strategy requirements and identify opportunities to improve bidding, ranking, relevance and commercial results.
• Set data tracking requirements and data contracts across campaigns, ad serving, attribution and reporting.
• Ensure advertising data is ingested into the Unified Data Platform for internal and advertiser reporting, measurement and optimization.
• Develop measurement and reporting capabilities to demonstrate campaign effectiveness, incremental sales, reach and ROAS.
• Collaborate with Data Science, Data Engineering, Analytics and software engineering to translate business needs into scalable solutions.
• Lead product discovery, prioritization and delivery balancing business value, technical constraints and stakeholders requirements.

• 5-7 years of product management experience in data products, analytics, AdTech, marketing technology or e-commerce.
• End-to-end product ownership from discovery to delivery and continuous improvement.
• Strong understanding of data products, analytics and measurement with ability to translate data into business outcomes.
• Ability to collaborate with Data Engineers, Data Scientists, Analysts and software engineers; comfortable with technical requirements.
• Working understanding of SQL, data modelling, reporting or BI tools; hands-on experience beneficial but not essential.
• Strong stakeholder management and prioritization across technical and commercial teams.
• Understanding of advertising performance and commercial measurement; focus on delivering measurable value.

• stakeholder management
• cross-functional collaboration
• data-driven decision making
• SQL
• data modelling
• reporting / BI tools