Senior Product Marketing Manager - US (m/f/d)

Senior Product Marketing Manager - U.S

As our Senior Product Marketing Manager - U.S, you own and build voize's marketing for the US market – for the long run. You’ll turn US interest into pipeline and customers, build credibility with a market wary of over‑promised “AI”, and build up US marketing from scratch: narrative, content, and sales enablement where none exists today. Our first US customer and six‑year DACH proof are your starting line – your mission is to grow this into a self‑standing US engine.

Your Daily Business – No two days are alike

• Drive US GTM. Own the go‑to‑market motion for the US audience end‑to‑end: positioning, narrative, launches, and the campaigns and assets that turn US interest into pipeline and customers. Pick the plays that move the business and measure what changed.
• Shape trust in the market. Build voize's credibility with a skeptical US senior‑care buyer over time – the proof stack, references, case studies, and clinical evidence that make a German story land in the US and compound into durable brand trust.
• Build US marketing from scratch. Stand up the function: messaging for the US audience, content, sales enablement (decks, battlecards, talk tracks, one‑pagers), comms, and media work with support from our German marketing org.
• Be the market's voice internally. Run customer and pilot feedback loops back into Product and leadership; become voize's internal source of truth on the US buyer.
• Reframe, don't transplant. Translate DACH value (quality & transparency) into the US value story (reimbursement capture, survey/audit‑risk reduction, staffing relief), and own the judgment of what carries over and what doesn't.

Your Skillset – What you bring to the table

• 5+ years in (Product) Marketing in B2B SaaS. You can take a technical capability and make it simply explainable.
• Commercial instinct: You think in pipeline and ROI and understand how deals are won and lost, not just open rates.
• US market understanding: Ideally worked in regulated industries like healthcare. You know how to translate and do not just transplant.
• Strong cross‑functional collaborator: especially with Sales; sets messaging standards without burning bridges.
• A first‑in‑market or 0→1 builder: you’ve built marketing for a company or market from near‑zero, prioritize hard, and are AI‑native in how you work.
• AI‑native: you already run parts of the job with AI; your knowledge and skills run deep.
• Native‑level command of US English: you write crisp, credible copy for a US clinical buyer.
• You are ideally Berlin based , and open to travel occasionally to the US.

Growing together – what you can expect at voize

• We are a fast‑growing startup, that means you will tackle challenges, grow quickly, and make a real impact, giving frontline workers more time for people.
• We foster an open, collaborative culture with regular team events, whether you work from our Berlin office or remotely across Germany.
• Become a co‑creator of our success with stock options.
• Generous perks: 30 vacation days plus your birthday off, Germany Transport Ticket, Urban Sports Club, regular company off‑sites, and access to learning platforms such as Blinkist and Audible, plus free language courses.
• You decide when you work best, that means flexible working hours and a good hybrid set‑up.