Shop Manager, CRO

Responsibilities

• Own day-to-day Shopify store management, including theme adjustments and app configuration
• Plan and execute product launches, promotions, and sales campaigns in close collaboration with the marketing team
• Build and optimize landing pages that enhance user experience and drive conversions
• Maintain a working understanding of store-level performance, including traffic patterns and conversion shifts
• Identify test opportunities by analysing funnel data, session recordings, and heatmaps
• Own the A/B test backlog from prioritization through implementation
• Apply SEO best practices across landing pages and product content

Requirements

• 1-2 years of experience as an E-Commerce or Shop Manager in a Shopify-based store
• Proactive and solution-oriented
• Experience running A/B tests from hypothesis to analysis
• Comfortable working with data: GA4, funnel analysis, heatmaps, and session recordings
• Curious about AI tools
• Solid understanding of SEO fundamentals
• Proficiency in English and a solid understanding of German; French, Italian, or Dutch is a plus

Core Competencies

Demonstrates expertise in Shopify store management, including theme adjustments, app configuration, and A/B testing. Proficient in data analysis and SEO best practices to enhance user experience and drive conversions.