Social Media and Influencer Relations Associate

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Stellenbeschreibung:

Responsibilities

Support and evolve the company’s influencer relations and content creator program
Develop social media plans for spokespeople
Draft, edit, and publish leaders’ social content across channels
Assist the Sr. Social Media Manager in managing the employee advocacy program
Build and optimize AI-assisted workflows
Partner cross-functionally with social, PR, community, product marketing, events, and developer relations
Support the Sr. Social Media Manager with social content creation and adaptation
Help manage, schedule, and publish Grafana Labs’ award-winning Big Tent podcast
Support internal communications coordination
Serve as a flexible partner on high-priority PR moments
Provide on-site support at company and industry events

Requirements

Bachelor's degree in Marketing, Communications, or a related field
Minimum 4 years of marketing experience, preferably in social media marketing or public relations at a fast-growing start-up
Proven experience building AI workflows using tools such as Claude Code to enhance brainstorming and optimize processes
Excellent written and verbal communication abilities and strong interpersonal skills
Willingness to travel (~20%) globally
Proficiency in Sprout Social, Brandwatch, BusinessWire (or similar tools)
Minimum 2 years of video-editing experience with tools like Descript, Premiere (or similar)
Ability to work independently and as part of a globally distributed team in a fast-paced environment
Willingness to learn and adapt to new marketing trends and technologies
Proven track record of developing high-impact influencer campaigns

Core Competencies

Demonstrates expertise in social media marketing and public relations, with a strong focus on influencer relations and content creation. Proficient in building AI-assisted workflows and managing cross-functional partnerships to enhance marketing strategies.