Social Media Executive, 12 month FTC (div/f/m)

Social Media Executive, 12 month FTC (div/f/m)

Berlin; Germany

This is a 12 month fixed term contract initially, with potential for extension.

This role is part of our eBay Inhouse team, where you will be employed by DEPT but embedded within eBay.

This role sits in the eBay EU Brand team, you will be responsible for managing and delivering our editorial social activations and social native campaigns across categories for the German market.

What you’ll do

• Develop and implement our DE social editorial strategy across categories in partnership with social lead. Ensure strategy is aligned with overall business goals and more particular marketing and brand objectives and RTBs.
• Develop and craft all social editorial content across platforms (Meta, TikTok, Pinterest) in close collaboration with agency partners, including social editorial influencer activations. Brief and create content to support varying levels of category needs and business objectives.
• Support on delivering social native campaigns within cross-functional teams (brand/ communications etc.), including activations across big 3 (UK/DE/US).
• Coordinate paid media (boosting) strategy across evergreen and strategic campaigns, owning paid boosting of always-on content and supporting social lead / paid media specialist and agencies on strategic campaign planning.
• Work closely with social platforms (Meta, TikTok, Twitter, Snapchat etc), making eBay the go-to brand partner for testing new ad formats and betas.
• Lead agency partners in building and cultivating online communities around eBay’s various social handles, encouraging engagement and interaction.
• Monitor and analyse performance of campaigns, providing regular reports and insights to optimise strategies and campaign performance together with media agency partners.
• Work closely with cross-functional teams (business units/ media team/ PR/ Onsite etc.) to ensure a cohesive approach.
• Strong understanding of social media and relevant KPIs across platforms, keeping on top of emerging trends, tech and ad products, ensuring we are at the forefront of innovation and testing.

What you bring

• Minimum of 3 years of experience in social media & influencer marketing for brands and/or agencies with profound expertise in developing social media campaigns as well as social editorial activations.
• Previous work with creative or media agencies - confident in briefing, coordinating & managing deliverables.
• Strong project management and organizational skills; able to juggle multiple workstreams and timelines.
• Clear communicator who thrives in cross-functional setups and fast-paced environments.
• Must have strong proficiency in both German and English languages (C2+).

What we offer

• Flexible hybrid working policy (2-3 days at eBay’s office in Dreilinden).
• Company pension scheme.
• Lease bike options / JobRad and 25% subsidy for the Deutschlandticket.
• Stay happy and healthy with a contribution to your health through the OpenUp platform.
• 30 Euro per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport.
• Future Bens - Exclusive access to sustainable, healthy products at attractive deals.
• Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
• A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
• Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities.

Diversity, Equity & Inclusion

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.