Web / Digital Analytics Engineer

• Work with ad platform APIs, tags, events and automation daily
• Turn pilot PPC automation into an automation layer for media buying
• Auto-pause and alert rules based on performance triggers, rolled out to all key markets
• Automatic audience sync from CRM to Meta, TikTok and Reddit
• Scheduled performance checks and reports built with platform APIs and AI tools
• Own Conversion tracking on all ad platforms, ensuring clean signals
• Create the account and pixel, map funnel events, verify everything end‑to‑end
• Write tickets for engineers when backend work is needed, then test and confirm fixes
• Find causes of broken events quickly and drive the fix after troubleshooting

Requirements

• 2–4 years of hands‑on work with conversion tracking or ad platform automation
• Strong Google Tag Manager; enough JavaScript to debug tags and network requests
• Real experience with Meta Conversions API or another server‑side events API
• Good knowledge of Google Ads conversion tracking and automated rules
• Experience automating routine work with platform APIs, scripts, or tools like n8n / Make
• Basic SQL (we use BigQuery)
• English B2+: you will talk directly to partner engineers at Meta, Google and TikTok
• You can own a problem end‑to‑end without waiting to be asked

Core Competencies

Demonstrates expertise in ad platform automation and conversion tracking, with a strong ability to manage performance triggers and troubleshoot issues effectively. Proficient in using APIs and automation tools to enhance media buying processes and ensure clean data signals.

Highest-signal resume keywords

• Conversion Tracking
• Google Tag Manager
• Meta Conversions API
• JavaScript Debugging
• SQL

ATS Optimization Keywords

Hard Skills

• Ad Platform Automation
• Performance Triggers
• API Integration
• Event Troubleshooting
• Automated Rules
• Audience Sync
• PPC Automation
• Data Reporting
• Network Request Debugging
• Funnel Mapping

Soft Skills

• Problem Ownership
• Communication

Industry Keywords

• Media Buying
• Performance Marketing
• Ad Platforms
• Automation Layer

Tools & Technologies

• Google Ads
• BigQuery
• N8n
• Make
• Meta
• TikTok
• Reddit