Business Product Manager Retail Media Onsite (m/f/d) Job Details | MediaMarktSaturn Retail Group

Overview

We are looking for a highly motivated Business Product Manager (m/f/d) to strengthen the Retail Media team, with a focus on onsite advertising formats such as Sponsored Products and Sponsored Brands. Be responsible for the strategic development, lifecycle management, and go-to-market readiness of these key advertising formats within the Retail Media ecosystem.

This position involves close collaboration with cross-functional teams such as Sales, Ad Operations, Product & Engineering, Data Science, Legal, and Marketing to ensure that our advertising products meet customer needs, create value for advertisers, and align with our business objectives.

The best solutions arise when different perspectives come together. Diversity is key to achieving our vision of becoming an Experience Champion. We value diversity and promote equal opportunity and inclusion – join our team!

Responsibilities

• Own the business side of Sponsored Products and Sponsored Brands ad formats, including product strategy, performance tracking, and ongoing optimization
• Act as the interface between commercial stakeholders and product/engineering teams, translating business needs into technical requirements
• Collaborate with the Product and Engineering teams on the roadmap, prioritization, and feature development
• Monitor and analyze product performance, usage patterns, and advertiser feedback to identify improvement areas and growth opportunities
• Define and track key KPIs (e.g. CTR, CPC, ROAS, fill rate) and ensure product success from both advertiser and user perspectives
• Drive go-to-market planning, including positioning, internal enablement, and collaboration with marketing and sales teams
• Lead business-side input for A/B tests, pilots, and feature rollouts, ensuring commercial relevance and scalability
• Support inventory mapping, monetization strategy, and alignment with broader Retail Media initiatives
• Maintain strong awareness of market trends, competitor offerings, and industry best practices in retail media

Qualifications

• Bachelor’s or Master’s degree in Business, Economics, Marketing, or a related field
• Several years of professional experience in product management, ad tech, digital marketing, or retail media
• Solid understanding of onsite advertising formats, especially Sponsored Products and Sponsored Brands
• Experience working in cross-functional environments and collaborating with technical and commercial teams
• Strong analytical and problem-solving skills; ability to interpret data and translate it into actionable insights
• Familiarity with ad tech platforms, DSPs, retail media networks, or related systems is a plus
• Excellent communication skills in English (written and spoken); additional languages are a plus
• Self-starter (m/f/d) with a proactive mindset, attention to detail, and a passion for delivering high-impact solutions

About Us

We are looking for a highly motivated Business Product Manager (m/f/d) to strengthen the Retail Media team, with a focus on onsite advertising formats such as Sponsored Products and Sponsored Brands. Be responsible for the strategic development, lifecycle management, and go-to-market readiness of these key advertising formats within the Retail Media ecosystem.

This position involves close collaboration with cross-functional teams such as Sales, Ad Operations, Product & Engineering, Data Science, Legal, and Marketing to ensure that our advertising products meet customer needs, create value for advertisers, and align with our business objectives.

The best solutions arise when different perspectives come together. Diversity is key to achieving our vision of becoming an Experience Champion. We value diversity and promote equal opportunity and inclusion – join our team!

Additional Benefits

Job Infos

• Department: HQ - Others
• Entrylevel: Professional Level
• Type of Employement: Full Time
• Working Hours: 37,5
• Persona: Job Requisition HQ Employee

Support and Applications

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We value diversity and promote equal opportunity and inclusion. This is an equal opportunity employer statement and we do not discriminate based on any protected characteristic.

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