Product Marketing Manager (f/m/d)

Product Marketing Manager (f/m/d)

adjoe is redefining the future of mobile ads with advanced AI, first‑party data, and world‑class engineering. We’ve perfected the offerwall experience for app publishers with solutions like Playtime and Arcade, the fastest growing rewarded advertising channel globally, and are expanding into programmatic advertising with our adjoe Ads bidding system. With a $100 million investment from Bertelsmann, we operate from offices in Hamburg, Boston, Singapore, and Tokyo.

Overview

The Marketing team tells the story behind adjoe’s innovations. We transform complex ad‑tech solutions into compelling stories that reach the mobile advertising industry and beyond, building a community of forward‑thinking leaders around our brand.

Responsibilities

• Lead Go‑to‑Market Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products.
• Create Key Assets: Develop product narratives and sales collateral (decks, one‑pagers, case studies) that accelerate the client journey and close deals.
• Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals.
• Partner cross‑functionally: Work with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data that inform the product roadmap.

Qualifications

• +2 years of experience in marketing, product marketing, or technical marketing.
• Familiarity with mobile app marketing or SaaS product marketing and the ability to understand complex technical topics.
• Skill in communicating technical topics into clear, audience‑appropriate narratives.
• Strong research abilities to develop data‑based storylines and write content from findings.
• Visual communication skills and the ability to brief designers on showcasing product USP’s.
• Collaborative experience with Product Managers, Sales Directors, and Marketing Leaders to execute high‑impact strategies.
• Highly organized, able to work independently and proactively while owning projects and road‑maps.
• Proficiency in creating PowerPoint presentations.
• Fluent in English.
• Bonus: Experience with brands, loyalty programs, and/or app monetization.

Benefits

• Invest in Your Future: Regular feedback and a development program to support your career growth.
• Easy Arrival to adjoe: We cover relocation, visa, and provide a relocation bonus to help you settle in Hamburg.
• Live Your Best Life: Hybrid setup with 3 core office days, flexible hours, 30 vacation days, 3 weeks remote work per year, and a free in‑house gym with fitness classes and EAP support.
• Enjoy the Alster lake view from our central office with top‑notch equipment and a wide variety of snacks.
• Join the Community! Participate in team & company events, hackathons, and social gatherings.

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