Growth Sales / Pipeline Generation Specialist – B2B SaaS (TWE44677)

The Role

This position focuses on pipeline generation through data-driven and automated sales strategies, rather than traditional cold outreach alone. You will design, test and scale outbound and inbound growth initiatives that consistently deliver qualified opportunities to the Account Executive team.

Working closely with sales, marketing and partnerships, you will play a key role in refining the company’s go-to-market motion and demand generation strategy.

Key Responsibilities:

• Own responsibility for building and maintaining a high-quality sales pipeline for the commercial team
• Design and implement automated outbound sequences across email and LinkedIn integrated within CRM and sales tools
• Identify and segment target accounts within retail and e-commerce markets to maximise outreach effectiveness
• Run growth experiments and A/B testing to improve pipeline generation and conversion rates
• Analyse pipeline metrics including conversion, velocity and engagement, identifying areas for optimisationBuild scalable lead qualification processes for inbound and event-generated leads
• Collaborate closely with Account Executives, Marketing and Partnerships to optimise go-to-market strategy

Experience Required:

• Experience working as an SDR, BDR or pipeline generation specialist within a B2B SaaS environment
• Strong interest in data-driven sales strategies, automation and growth experimentation
• Experience with CRM platforms (e.g. HubSpot or Salesforce) and sales automation tools (e.g. Outreach, Apollo, Salesloft)
• Experience targeting retail or e-commerce sectors is advantageous
• Strong written and verbal communication skills in German and English
• Highly organised, analytical and comfortable building scalable processes

Compensation:

• Hybrid working in Berlin with flexible working arrangements
• Opportunity to join a high-growth Series B SaaS business and contribute to building a scalable commercial engine

Contact for more information