Content Creator & Influencer Marketing Manager (DACH)

Workster is partnering with a fast-growing e-mobility startup to recruit a Content Creator & Influencer Marketing Manager for the DACH region, based in Berlin. This role is for someone who is

an influencer themselves

— a hands-on content creator who understands how to build reach, trust, and community, and who can turn content into measurable growth. You will be the face and voice of the brand in the DACH market, creating content, collaborating with other creators, and leading influencer-driven marketing initiatives end-to-end.

Your Role Content Creation (Core of the Role) Create and publish high-quality content yourself across platforms such as Instagram, TikTok, YouTube, and other relevant channels. Test formats, trends, hooks, and storytelling styles that resonate with the local audience.

Influencer & Creator Marketing Build, manage, and scale a network of creators and ambassadors. Collaborate with influencers as a peer: brief them, co-create content, negotiate partnerships, and turn collaborations into long-term relationships.

Brand Presence & Community Be a visible brand ambassador in the DACH market. Build authenticity, trust, and a strong community around the brand through real, creator-led content.

Growth & Performance Translate content and influencer activities into growth: track reach, engagement, traffic, and conversions, and continuously optimize based on performance data.

Campaigns & Launches Lead influencer-driven campaigns for product launches, seasonal moments, and key calendar events (e.g. Black Friday), from creative concept to execution.

Strategic Input Contribute to the broader marketing strategy with insights from the creator ecosystem, trends, and platform-native content formats.

Your Profile You are

an active content creator / influencer yourself

(Instagram, TikTok, YouTube, or similar) 3+ years of experience in

content creation, influencer marketing, or social-first marketing Strong understanding of platform algorithms, trends, and audience growth Hands-on mindset: you create, edit, publish, analyze — not just manage agencies Comfortable being on camera and representing a brand publicly Strong analytical skills to connect content performance with business results Fluent German (native or C1)

and excellent English Interest in mobility, lifestyle, sustainability, or tech is a strong plus

The Offer A highly visible role where

your content matters Creative freedom and ownership over the DACH creator strategy Competitive compensation with equity participation Corporate benefits (phone allowance, Deutsche Bahn ticket, team offsites) International, ambitious team with startup speed and real impact Opportunity to grow your

personal brand alongside a fast-growing company

Does this sound like an exciting challenge? Then apply now!