Country Manager Germany | Go-to-market Lead | 90 - 130K base + commissions + company car

Role Description

This is a senior commercial position for an entrepreneurial builder ready to take ownership of a country launch. The role combines hands‑on sales with strategic leadership – focused on driving market entry, building local traction, and shaping a scalable go‑to‑market model. You’ll work directly with the executive team and play a key role in defining how the company grows across Germany and beyond.

The ideal candidate is both strategic and execution‑driven – someone who enjoys creating structure from the ground up while being closely involved in day‑to‑day sales and client relationships.

Company Profile

A fast‑growing European PropTech scale‑up transforming how real‑estate professionals present and market properties. The company provides a unique blend of creative production services and digital technology through its in‑house SaaS platform – simplifying the process of ordering, producing, and managing real‑estate visual content.

Backed by a strong track record in its home market, the company is now entering Germany as a key step in its international expansion. The culture is entrepreneurial, collaborative, and informal – a team of doers who value creativity, ownership, and impact over hierarchy.

Team Size & Scope

Local setup (Germany):

• 1 Account Manager (responsible for new business and existing clients)
• Scalable network of freelance photographers
• Shared support from HQ teams (marketing, operations, HR)

Key collaboration:

• Founders and executive leadership
• Marketing, Product, and Operations teams across Europe

Responsibilities

• Develop and execute the go‑to‑market strategy for the German market (starting in NRW, expanding nationally)
• Drive full‑cycle sales – from prospecting to closing – through inbound, outbound, and partnership channels
• Identify and prioritize key customer segments and regional opportunities
• Collaborate with HQ to align local insights with product and marketing initiatives
• Build repeatable sales processes and scalable commercial operations
• Coordinate with customer success to ensure client satisfaction and retention
• Over time, build and lead a local commercial team (sales, operations, and support)

Requirements

• Proven go‑to‑market experience – launching or scaling commercial operations from scratch
• Strong hands‑on sales background , ideally in transactional or high‑volume sales environments
• Ability to think strategically while executing operationally
• Experience collaborating cross‑functionally with marketing, product, and operations
• Fluent in German and English
• Deep understanding of the German market and its business culture

Nice‑to‑haves:

• Experience in real estate, proptech, or creative services
• Familiarity with CRM tools (e.g. HubSpot, Salesforce)
• Background in team leadership or managing commercial partnerships

Salary & Benefits

• OTE: €100,000 – €150,000 (base + variable)
• Base salary: €90,000 – €130,000
• Bonus: Linked to revenue growth or new client acquisition
• Company car

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