Marketing & Communications Manager, Germany

Location: Berlin, Germany

Department: Data & Missions Marketing

Reports to: Marketing Director, Data & Missions

Employment type: Permanent

Workplace model: Hybrid

Employment is subject to applicable security screening (incl. SUPO, where required)

Why This Role Matters

As a Marketing & Communications Manager, Germany, you’ll define and execute ICEYE’s marketing and communications strategy for the German market. You will shape the local narrative, translate complex technologies into clear and compelling stories, and drive go-to‑market execution to support growth. This role is critical in building ICEYE’s visibility, credibility, and pipeline in Germany while ensuring alignment with global marketing strategy and brand standards. You will also act as the local lead for media, public affairs, and stakeholder engagement.

Your Day-to-day Responsibilities

• Define and own the Germany marketing and communications strategy aligned with global positioning
• Translate complex technical and AI-driven solutions into clear value propositions for target audiences
• Plan and execute go-to-market activities including launches, campaigns, and partner initiatives
• Create high-quality content across formats including presentations, case studies, and thought leadership
• Manage PR, media relations, and external agencies to build visibility and credibility in Germany
• Plan and deliver events, trade shows, and customer engagements, including live demonstrations
• Track performance metrics including pipeline contribution, leads, and engagement, and optimize accordingly
• Ensure alignment with central marketing on brand, campaigns, approvals, and compliance requirements

What we’re looking for

• Based in Berlin and able to represent ICEYE in local meetings and events
• 6+ years of marketing experience, including 3+ years in B2B technology or high-complexity sectors
• Proven experience in go-to-market planning and execution
• Strong ability to translate technical concepts into clear and compelling messaging
• Excellent written and verbal communication skills in German and English
• Experience managing agencies and external stakeholders
• Data‑driven mindset with experience tracking performance and demonstrating ROI
• Ability to work independently, prioritize effectively, and build processes from scratch

Nice To Haves

• Experience in defence, space, geospatial, or related industries
• Familiarity with public sector communications and procurement in Germany
• Existing network within German media or industry associations
• Understanding of compliance and export control considerations in dual-use technologies

Benefits

Our benefits are designed to support your health and wellbeing, at work and beyond. We keep improving them based on employee feedback, and offerings vary by location. Talent Acquisition will confirm what applies for this role and location during the process.

Our Commitment to Diversity, Equity, and Inclusion

We want ICEYE to be a place where people can be themselves and do great work. Different backgrounds and perspectives make us stronger, which is why we work to create an environment where people feel included, respected, and able to speak up. Wherever your background is, we want you to bring your authentic self to the table. We’re committed to fair, inclusive hiring and equal opportunity. Everyone is welcome to apply. If you need any adjustments or support during the recruitment process, tell us—we’ll do our best to help.