Senior Technical Sales Manager - Engineering Services

Better Devices is an electronics and embedded systems consultancy providing development, validation, and testing services to industrial and technology-focused clients. Our work includes proprietary system reverse engineering, control strategy development, solution space exploration research, device test automation, field engineering, and other complex electronics engineering projects.

We are expanding our commercial capabilities and are seeking an experienced Technical Sales & Business Development Manager to build and manage a structured, predictable sales pipeline for engineering services.

About the Role

You will be responsible for acquiring and closing new business for our engineering services. The role requires prior experience selling technical or engineering services to enterprise or industrial clients.

This position involves full ownership of the sales lifecycle, including opportunity identification, technical discovery, proposal development, negotiation, and contract closure. You will work closely with engineering leadership to scope and structure commercially viable projects.

This is a hands‑on role requiring autonomy, structured pipeline management, and strong technical fluency.

Key Responsibilities

Revenue Generation

• Develop and manage a qualified B2B pipeline for engineering and embedded systems services
• Lead technical discovery discussions with CTOs, engineering managers, and procurement stakeholders
• Translate technical requirements into structured commercial proposals in collaboration with internal engineering teams
• Own RFP and tender submissions
• Lead contract negotiations and close new business

Sales Process Development

• Design and implement structured sales processes and stage definitions
• Establish CRM standards, reporting, and forecasting methodology
• Define qualification criteria and pipeline hygiene standards
• Introduce performance tracking metrics and KPIs
• Contribute to target market definition and account prioritization strategy

Must‑Haves

Candidates must have direct experience selling engineering or technical services. Product‑only or pure SaaS sales backgrounds are not sufficient.

• Minimum 6 years of experience in B2B technical sales
• Proven track record selling engineering services, embedded systems consulting, electronics development services, or comparable complex technical offerings
• Demonstrated experience closing mid‑to‑high‑value projects (€100k+ preferred)
• Experience interacting with enterprise procurement processes and structured tenders
• Experience establishing or formalizing sales processes in a growing organization
• Strong technical fluency enabling credible discussions with engineering stakeholders
• Excellent written and verbal communication skills in English

Preferred Qualifications

• Background in embedded systems, electronics, automotive, industrial automation, or energy sectors
• Experience working in founder‑led or early‑stage environments
• Familiarity with CRM implementation and sales process documentation
• Experience operating in US or European enterprise markets

Why Join Us

• Impact: Build and formalize the commercial foundation of a growing engineering consultancy.
• Challenge: Align complex technical capabilities with enterprise client needs in close collaboration with engineering and executive leadership.
• Growth: Opportunity to evolve into a broader commercial leadership role as the company scales.
• Benefits: Competitive compensation, performance‑based commission, and access to fitness facilities via Urban Sports Club.