Social Media Manager GQ Germany (All genders welcome!)

Social Media Manager, GQ Germany (All genders welcome!)

Location: München, DE

GQ Germany is seeking an enthusiastic Social Media Manager to lead day‑to‑day social posting and social media strategy for the GQ digital team in Munich. Reporting to GQ’s Global Audience Development Director, this role will be responsible for daily posting across all social media channels, including Instagram and TikTok, and will also work in close collaboration with the video team to create social‑first video content. You will work with the editorial team on cover launches and features, commercial sponsorship deliverables and partnerships, attend and cover social rollout at events, and collaborate with audience development leads on growth strategy.

The ideal candidate has a passion for storytelling and attention to detail, in‑depth social media experience, and a proven history of growing social audiences. You should care deeply about the important topics we cover, have strong writing skills, knowledge of analytical tools, and be enthusiastic about joining an agile team. You must have an instinct for what’s on and off brand, an eye for powerful visuals, understand how data can inform a smart editorial and social strategy, and be an expert at juggling multiple projects, managing deadlines, distilling social numbers into actionable insights, and advocating for strong social content across the organization.

Primary Responsibilities

• Day‑to‑day scheduling, editing and optimising content on social media platforms such as Facebook, X, Instagram, and Pinterest
• Master GQ Germany’s editorial tone of voice
• Work closely with editorial stakeholders to roll out cover stories and features across social media platforms
• Make content recommendations to the editorial team informed by social media trends
• Build creative assets for various social platforms
• Collaborate with video producers on ideation and creation of social‑first videos and franchises
• Coordinate with editors and publicists to ensure talent promotion on social
• Report on content performance and present social insights and best practices to GQ and Conde Nast’s digital and audience development team
• Brainstorm new ideas and plan rollout strategies for testing with the audience development team
• Attend events to cover social media posting

Requirements

• A minimum of 3‑5 years social media management experience
• Passionate about existing and emergent social media platforms and growing audiences
• A strong understanding of social media trends and how to translate these into content for brands
• Familiarity with social video content and formats – video strategy experience is a bonus
• Positive team player with an enthusiastic work ethic
• Familiarity with GQ’s editorial content and tone of voice
• Strong writing and communication skills
• Good understanding of social media analytics and how to use data to inform strategy
• Experience optimising social media content for engagement and/or traffic
• Strong editorial judgement
• Excellent organisational skills, focus, and attention to detail
• Established ability to synthesise and communicate information quickly
• Must complete an edit test (writing samples are a plus)

This is what we offer you

• An attractive workplace in the heart of Munich with good public transport connections
• An interesting range of tasks in a creative environment
• A temporary‑permanent position (parental leave replacement) in a future‑oriented, global company
• Hybrid model
• Attractive benefits and training offers

Would you like to become part of our team? Then we look forward to receiving your meaningful application.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to ethnic origin, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.