Your Role

As an SEA / PPC expert you’ll play a key role in scaling our paid search activities and driving high-quality traffic and leads to our platform. Working closely with cross-functional teams you will be responsible for managing and optimizing our Google Ads and Microsoft Ads campaigns ensuring they’re aligned with our local market strategy.

Your Responsibilities

Plan, execute and optimize PPC campaigns across Google and Microsoft Ads for the Canadian market
Manage budgets and bid strategies to maximize ROI and efficiency
Conduct keyword research, competitor analysis and A/B testing of ads and landing pages
Collaborate with analytics, product and content teams to align on campaign goals and performance
Monitor market trends, explore new ad formats and channels, and test innovative growth tactics
Report on performance and insights and provide strategic recommendations

Your Profile

4 years of hands‑on experience in performance marketing especially PPC / SEA
Proven success managing Google and Microsoft Ads campaigns at scale
Experience with Google Shopping ads or Google Vehicle ads
Experience managing large budgets and forecasting scenarios
Strong analytical skills and proficiency with tools like Google Analytics, Google Ads Editor, Looker or similar (programming skills like Java or SQL are a plus)
Automotive industry experience is a plus
Experience with international or North American markets is a big plus
Self‑driven, results‑oriented and comfortable working in a dynamic agile team
Fluent in English; French is a plus

A culture of growth

With over 50 nationalities represented we’re proud to welcome people of all backgrounds to our growing community and are always finding new ways to help people feel welcomed and included. Here you’ll have the tools, training and support you need to work in a way that suits you, learn new skills and reach your potential.

For a career where you can drive our business and shape your future, apply now.

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New and Used cars marketplace AutoScout24

Jobs:

Paid Search Marketing Manager – SEAPPC (fmd)

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