Brand Manager DACH

As Brand Manager DACH, you will shape and grow well-known healthcare brands across Germany, Austria, and Switzerland from Düsseldorf. You translate brand strategy into local plans and drive omnichannel campaigns with strong market insight and ROI focus. You’ll collaborate across Sales, Medical, Regulatory, and agencies to ensure compliant, impactful activation and launches. This is a hands-on, international role with clear visibility and growth within an acquisition-driven, fast-paced environment.

• competitive salary
• flexible schedule
• hybrid work model
• career growth opportunities
• international team
• start-up spirit

• Translate brand strategy into local marketing plans, campaigns, and activation calendars across DACH
• Drive end-to-end campaign execution across pharmacy, mass-market, and digital channels
• Analyze market trends, consumer insights, and performance data to optimize brand growth and ROI
• Develop and implement omnichannel content and activation (digital, in-store, e-commerce, CRM)
• Collaborate cross-functionally with Sales, Medical, Regulatory, and external agencies to ensure compliant execution
• Create impactful sales materials, POS tools, and customer activation plans to support sell-in and visibility
• Lead product launches, pack updates, and lifecycle initiatives, ensuring smooth market execution
• Manage budgets, timelines, and agencies, ensuring delivery on time and within investment targets
• Contribute to customer meetings, trade events, and internal planning cycles
• Ensure compliance with regulatory standards and internal processes in all marketing activities

• 4–6 years’ experience in brand management, product marketing, or channel marketing within FMCG, consumer healthcare, pharma, or similarly fast-paced industries
• Experience working in an international or global organization, collaborating with regional and global stakeholders across markets
• Proven track record in hands-on campaign execution, product launches, and commercial activation
• Strong understanding of pharmacy and/or mass-market channels; e-commerce or omnichannel experience is a plus
• Analytical mindset with experience working with market data, KPIs, and performance tracking
• Excellent project management and stakeholder coordination skills in a cross-functional environment
• Strong communication skills with the ability to translate strategy into actionable plans and materials
• Proactive, structured, and solution-oriented, with a “get-things-done” attitude
• University degree in Marketing, Business, Life Sciences, or a related field
• Business fluent in German and English

• proactive
• structured
• solution-oriented
• campaign management
• product launches
• omnichannel marketing