Content Marketing Manager, CRM

Responsibilities

• Develop cross-channel content strategies
• Create content for email, push and SMS
• Collaborate with CRM, design and marketing teams
• Monitor and report on relevant KPIs to inform content development

Requirements

• At least 5 years in content marketing or copywriting — ideally with a CRM focus
• Good sense of layout and tone of voice
• Experience in a B2C context is a plus
• Ability to present complex topics clearly and engagingly
• Creative storytelling with a strong focus on performance and impact

ATS Optimization Keywords

Hard Skills

• content marketing
• copywriting
• cross-channel content strategies
• email content creation
• push notification content creation
• SMS content creation
• KPI monitoring
• content development

Soft Skills

• collaboration
• presentation skills
• creative storytelling
• clear communication
• engagement