Data Manager | Retail & Commerce Media

Job Overview

As Data Manager, Retail & Commerce Media, you will own the analysis, reporting, and audience work that powers advertiser relationships across the buy and sell sides of commerce media. You will develop and deliver post-campaign measurement reports, build and activate audience segments, support advertiser pitches with data-driven insights, and maintain the reporting infrastructure and cadences that keep clients informed and confident. You will work closely with the Product, Engineering, and Data leaders to execute against the measurement and data product strategy and partner with Go to Market and Client teams to translate client business questions into analytical frameworks. This role emphasizes analytical rigor, delivery reliability, and proactive insight generation.

Responsibilities

• Deliver post-campaign reporting and insights packages on time and to a high standard across a portfolio of advertiser accounts.
• Build, QA, and activate audience segments strategy for campaign targeting and measurement.
• Support client teams with data assets, audience insights, and measurement narratives for proposals and RFPs.
• Maintain and improve dashboard and reporting infrastructure using Looker, Tableau, or comparable BI platforms.
• Apply ROAS, sales lift, and incrementality methodologies to campaign measurement and accurately communicate results to advertiser and agency partners.
• Identify proactive insights from campaign and audience data that strengthen advertiser relationships and support renewal conversations.
• Partner with Product and Engineering to improve data quality, reporting tooling, and measurement automation.
• Support clean room and privacy-safe data collaboration workflows under the.
• Contribute to reusable reporting templates, audience frameworks, and measurement best practices across engagements.

Must Have

• 5+ years of experience in analytics, data science, or measurement in retail, e-commerce, media, or ad tech.
• 4+ years of hands‑on experience in SQL and Python, in Looker, Tableau, or comparable BI platforms.
• 1+ year of experience in retail media using measurement concepts including ROAS, sales lift, incrementality, and audience match rates.

Nice to Have

• Demonstrated ability to manage multiple deliverables in a fast‑paced environment while maintaining analytical rigor.
• Strong written and verbal communication skills with a track record of translating complex data into clear, actionable narratives for non‑technical stakeholders.
• Data‑driven decision maker, using client performance data and industry knowledge to inform client priorities and tradeoffs.
• Collaborative team leader, excelling in multi‑disciplinary, cross‑functional environments.
• Entrepreneurial and product‑minded, with the ability to think creatively and pragmatically to solve complex problems.
• Growth‑oriented mindset, approaching client challenges with ownership, accountability, and a focus on long‑term value creation.

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
Accenture is an EEO and affirmative action employer of veterans/individuals with disabilities. Accenture is committed to providing veteran employment opportunities to our service men and women.